:root {
  --ink: #111111;
  --muted: #6c6a64;
  --soft: #f4f1eb;
  --line: #ded9cd;
  --white: #ffffff;
  --red: #ff4b00;
  --red-dark: #bf3600;
  --green: #2c8f5b;
  --amber: #d99a20;
  --charcoal: #141414;
  --shadow: 0 24px 80px rgba(17, 17, 17, 0.12);
  --radius: 8px;
  --ease-premium: cubic-bezier(0.22, 1, 0.36, 1);
  font-family:
    Inter, "PingFang SC", "Microsoft YaHei", "Noto Sans SC", system-ui,
    -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  color: var(--ink);
  background: var(--soft);
}

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
}

body {
  margin: 0;
  color: var(--ink);
  background:
    linear-gradient(180deg, #f8f6f1 0%, var(--soft) 38%, #efebe2 100%);
}

body.menu-open {
  overflow: hidden;
}

body.modal-open {
  overflow: hidden;
}

a {
  color: inherit;
  text-decoration: none;
}

button,
input,
select {
  font: inherit;
}

.site-header {
  position: sticky;
  top: 0;
  z-index: 20;
  display: grid;
  grid-template-columns: auto 1fr auto;
  align-items: center;
  gap: 24px;
  min-height: 72px;
  padding: 12px clamp(20px, 5vw, 72px);
  color: var(--white);
  background: rgba(18, 18, 18, 0.78);
  border-bottom: 1px solid rgba(255, 255, 255, 0.12);
  backdrop-filter: blur(14px);
}

.site-header.is-solid {
  background: rgba(18, 18, 18, 0.96);
}

.brand {
  display: inline-flex;
  align-items: center;
  gap: 12px;
  min-width: max-content;
}

.brand-logo {
  display: block;
  width: clamp(44px, 4.5vw, 58px);
  height: auto;
}

.brand-wordmark {
  color: var(--white);
  font-size: clamp(20px, 2vw, 28px);
  font-weight: 900;
  line-height: 1;
  letter-spacing: 0;
  white-space: nowrap;
}

.brand-mark {
  display: grid;
  place-items: center;
  width: 42px;
  height: 42px;
  color: var(--white);
  font-weight: 800;
  letter-spacing: 0;
  background: var(--red);
  border-radius: 8px;
}

.brand strong,
.brand small {
  display: block;
}

.brand strong {
  font-size: 18px;
  line-height: 1.1;
}

.brand small {
  margin-top: 3px;
  color: rgba(255, 255, 255, 0.72);
  font-size: 11px;
  letter-spacing: 0;
  text-transform: uppercase;
}

.site-nav {
  display: flex;
  justify-content: center;
  gap: clamp(18px, 3vw, 34px);
  color: rgba(255, 255, 255, 0.82);
  font-size: 15px;
}

.site-nav a {
  position: relative;
  padding: 8px 0;
}

.site-nav a::after {
  position: absolute;
  right: 0;
  bottom: 2px;
  left: 0;
  height: 2px;
  content: "";
  background: var(--red);
  transform: scaleX(0);
  transform-origin: left;
  transition: transform 180ms ease;
}

.site-nav a.is-active {
  color: var(--white);
  font-weight: 800;
}

.site-nav a.is-active::after {
  transform: scaleX(1);
}

.site-nav a:hover::after,
.site-nav a:focus-visible::after {
  transform: scaleX(1);
}

.header-action {
  min-width: max-content;
  padding: 10px 16px;
  color: var(--white);
  background: var(--red);
  border-radius: var(--radius);
  font-size: 14px;
  font-weight: 700;
}

.menu-toggle {
  display: none;
  width: 42px;
  height: 42px;
  padding: 9px;
  background: transparent;
  border: 1px solid rgba(255, 255, 255, 0.28);
  border-radius: var(--radius);
}

.menu-toggle span {
  display: block;
  height: 2px;
  margin: 5px 0;
  background: var(--white);
}

.hero {
  position: relative;
  min-height: 100svh;
  display: grid;
  align-items: center;
  overflow: hidden;
  color: var(--white);
  background: var(--charcoal);
}

.hero-media,
.hero-overlay {
  position: absolute;
  inset: 0;
}

.hero-media {
  background:
    linear-gradient(90deg, rgba(0, 0, 0, 0.78), rgba(0, 0, 0, 0.28) 58%, rgba(0, 0, 0, 0.1)),
    url("assets/hero-index-20260618.jpg") 58% 100% / cover no-repeat;
  transform: scale(1.08);
  transform-origin: right center;
}

.hero-overlay {
  background:
    radial-gradient(circle at 78% 24%, rgba(255, 75, 0, 0.24), transparent 28%),
    linear-gradient(0deg, rgba(18, 18, 18, 0.28), transparent 34%);
}

.hero-content {
  position: relative;
  z-index: 1;
  width: min(980px, calc(100% - 40px));
  margin-left: clamp(20px, 6vw, 86px);
  padding: 52px 0 70px;
  text-align: left;
}

.eyebrow {
  margin: 0 0 12px;
  color: var(--red);
  font-size: 13px;
  font-weight: 800;
  letter-spacing: 0;
}

.hero .eyebrow {
  color: #ff7a3d;
}

h1,
h2,
h3,
p {
  margin-top: 0;
}

h1 {
  max-width: 650px;
  margin-bottom: 22px;
  font-size: clamp(44px, 7vw, 76px);
  line-height: 1.02;
  letter-spacing: 0;
}

h2 {
  margin-bottom: 16px;
  font-size: clamp(30px, 4vw, 48px);
  line-height: 1.12;
  letter-spacing: 0;
}

h3 {
  margin-bottom: 12px;
  font-size: 22px;
  line-height: 1.28;
  letter-spacing: 0;
}

.hero-copy {
  max-width: 620px;
  color: rgba(255, 255, 255, 0.82);
  font-size: clamp(17px, 2vw, 21px);
  line-height: 1.72;
}

.hero-actions,
.contact-channels {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
}

.button,
.contact-channels a {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  min-height: 46px;
  padding: 12px 18px;
  border: 1px solid transparent;
  border-radius: var(--radius);
  cursor: pointer;
  font-weight: 800;
  line-height: 1.2;
  transition:
    transform 160ms ease,
    background 160ms ease,
    border-color 160ms ease;
}

.button::after {
  margin-left: 10px;
  content: ">";
}

.button:hover,
.button:focus-visible,
.contact-channels a:hover,
.contact-channels a:focus-visible {
  transform: translateY(-2px);
}

.button-primary {
  color: var(--white);
  background: var(--red);
  border-color: var(--red);
}

.button-primary:hover,
.button-primary:focus-visible {
  background: var(--red-dark);
}

.button-light {
  color: var(--ink);
  background: var(--white);
}

.button-ghost {
  color: var(--white);
  background: rgba(255, 255, 255, 0.1);
  border-color: rgba(255, 255, 255, 0.36);
}

.page-hero {
  --page-hero-image: url("assets/hero-index.jpg");
  --page-hero-position: center;
  position: relative;
  display: grid;
  align-items: end;
  min-height: clamp(390px, 54svh, 560px);
  padding: 120px clamp(20px, 5vw, 72px) clamp(54px, 7vw, 86px);
  overflow: hidden;
  color: var(--white);
  background-color: var(--charcoal);
  background-image:
    linear-gradient(90deg, rgba(14, 14, 14, 0.88), rgba(14, 14, 14, 0.38)),
    var(--page-hero-image);
  background-position: center, var(--page-hero-position);
  background-size: cover, cover;
  background-repeat: no-repeat;
}

.page-hero::after {
  position: absolute;
  inset: 0;
  content: "";
  background: linear-gradient(0deg, rgba(18, 18, 18, 0.22), transparent 42%);
}

.page-hero-content {
  position: relative;
  z-index: 1;
  width: min(820px, 100%);
}

.page-hero h1 {
  max-width: 780px;
}

.page-hero p:not(.eyebrow) {
  max-width: 660px;
  color: rgba(255, 255, 255, 0.82);
  font-size: 19px;
  line-height: 1.72;
}

.page-hero .page-hero-tagline {
  margin: -4px 0 22px;
  color: var(--white);
  font-size: clamp(24px, 3vw, 34px);
  font-weight: 800;
  line-height: 1.25;
}

.page-hero-consumer {
  --page-hero-image: url("assets/hero-consumer.jpg");
  --page-hero-position: 58% center;
}

.page-hero-franchise {
  --page-hero-image: url("assets/hero-franchise.jpg");
  --page-hero-position: 58% center;
}

.page-hero-brand {
  --page-hero-image: url("assets/hero-brand.jpg");
  --page-hero-position: 58% center;
}

.page-hero-coach {
  --page-hero-image: url("assets/hero-coach.jpg");
  --page-hero-position: 60% center;
}

.audience-strip {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1px;
  background: var(--line);
  border-bottom: 1px solid var(--line);
}

.audience-strip a {
  display: grid;
  gap: 7px;
  min-height: 112px;
  padding: 24px clamp(20px, 4vw, 48px);
  background: var(--white);
}

.audience-strip strong {
  font-size: 22px;
}

.audience-strip span {
  color: var(--muted);
}

.section,
.contact-section {
  padding: clamp(70px, 8vw, 118px) clamp(20px, 5vw, 72px);
}

.section-tight {
  padding-top: clamp(58px, 7vw, 92px);
}

.home-screen {
  min-height: 100svh;
  align-content: center;
}

.home-advantage-screen {
  display: grid;
  padding-block: clamp(56px, 6vw, 84px);
}

.home-advantage-screen .section-heading {
  margin-bottom: clamp(24px, 3vw, 34px);
}

.home-advantage-screen .advantage-panel {
  min-height: auto;
  padding: clamp(26px, 3vw, 38px);
}

.section-alt {
  background: #ebe9e2;
}

.section-heading {
  max-width: 860px;
  margin-bottom: 40px;
}

.section-heading p:not(.eyebrow) {
  color: var(--muted);
  font-size: 18px;
  line-height: 1.78;
}

.heading-phrase {
  display: inline-block;
}

.heading-phrase + .heading-phrase {
  margin-left: 0.42em;
}

.hero #hero-title .heading-phrase {
  display: block;
}

.hero #hero-title .heading-phrase + .heading-phrase {
  margin-left: 0;
}

.hero #hero-title {
  max-width: 920px;
  font-size: clamp(44px, 5.6vw, 72px);
}

@media (min-width: 761px) {
  .hero #hero-title .heading-phrase {
    white-space: nowrap;
  }
}

@media (max-width: 760px) {
  .heading-phrase {
    display: block;
  }

  .heading-phrase + .heading-phrase {
    margin-left: 0;
  }

  .hero #hero-title {
    max-width: 9em;
    text-align: left;
  }
}

.advantage-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 18px;
}

.advantage-panel,
.info-card,
.metric-card,
.case-card,
.tool-panel,
.policy-table,
.mission-block,
.news-list article {
  border-radius: var(--radius);
  box-shadow: var(--shadow);
}

.advantage-panel {
  min-height: 330px;
  padding: clamp(28px, 4vw, 48px);
  color: var(--white);
}

.member-panel {
  background:
    linear-gradient(135deg, rgba(21, 21, 21, 0.92), rgba(21, 21, 21, 0.72)),
    url("assets/content-equipment-wide.jpg") 40% 50% / cover no-repeat;
}

.business-panel {
  background:
    linear-gradient(135deg, rgba(198, 42, 0, 0.76), rgba(17, 17, 17, 0.88) 68%),
    url("assets/home-advantage-business.jpg") 54% 50% / cover no-repeat;
}

.panel-kicker {
  display: inline-block;
  margin-bottom: 22px;
  padding: 6px 10px;
  color: var(--white);
  background: rgba(255, 255, 255, 0.14);
  border-radius: 999px;
  font-weight: 800;
}

.check-list {
  display: grid;
  gap: 14px;
  margin: 0;
  padding: 0;
  list-style: none;
}

.check-list li {
  position: relative;
  padding-left: 26px;
  line-height: 1.7;
}

.check-list li::before {
  position: absolute;
  top: 0.55em;
  left: 0;
  width: 10px;
  height: 10px;
  content: "";
  background: var(--red);
  border-radius: 50%;
}

.stats-band {
  display: grid;
  grid-template-columns: minmax(240px, 0.8fr) 2fr;
  gap: clamp(22px, 4vw, 44px);
  align-items: center;
  padding: clamp(54px, 6vw, 88px) clamp(20px, 5vw, 72px);
  color: var(--white);
  background: var(--charcoal);
}

.stats-band .eyebrow {
  color: #ff7a3d;
}

.stats-band h2 {
  margin-bottom: 18px;
}

.stats-band p:not(.eyebrow) {
  max-width: 560px;
  margin-bottom: 0;
  color: rgba(255, 255, 255, 0.7);
  font-size: 18px;
  line-height: 1.75;
}

.stats-grid {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 14px;
}

.stat-item {
  min-height: 112px;
  padding: clamp(18px, 2vw, 24px);
  background: rgba(255, 255, 255, 0.08);
  border: 1px solid rgba(255, 255, 255, 0.12);
  border-radius: var(--radius);
}

.stat-item strong {
  display: block;
  margin-bottom: 8px;
  font-size: clamp(30px, 4vw, 46px);
  line-height: 1;
}

.stat-item span {
  color: rgba(255, 255, 255, 0.7);
}

.feature-layout,
.split-layout,
.brand-story {
  display: grid;
  grid-template-columns: minmax(280px, 0.8fr) minmax(0, 1.8fr);
  gap: 22px;
  align-items: start;
}

.tool-panel,
.policy-table,
.info-card,
.metric-card,
.case-card,
.mission-block,
.news-list article {
  background: var(--white);
  border: 1px solid rgba(21, 21, 21, 0.08);
}

.tool-panel,
.policy-table,
.mission-block {
  padding: 28px;
}

.tool-heading {
  display: flex;
  align-items: flex-start;
  justify-content: space-between;
  gap: 18px;
  margin-bottom: 22px;
}

.icon-button {
  display: grid;
  flex: 0 0 auto;
  place-items: center;
  width: 44px;
  height: 44px;
  color: var(--red);
  background: #f7e8e9;
  border: 1px solid #efced1;
  border-radius: var(--radius);
  cursor: pointer;
}

.icon-button svg,
.card-icon svg {
  width: 22px;
  height: 22px;
  fill: none;
  stroke: currentColor;
  stroke-linecap: round;
  stroke-linejoin: round;
  stroke-width: 2;
}

.field-label {
  display: block;
  margin-bottom: 8px;
  color: var(--muted);
  font-size: 14px;
  font-weight: 700;
}

.select-input,
input,
select {
  width: 100%;
  min-height: 46px;
  padding: 10px 12px;
  color: var(--ink);
  background: #fbfaf7;
  border: 1px solid var(--line);
  border-radius: var(--radius);
}

.tool-note {
  margin: 14px 0 0;
  color: var(--muted);
  line-height: 1.6;
}

.store-finder-panel {
  display: grid;
  gap: 18px;
}

.store-filter-bar {
  display: grid;
  grid-template-columns: minmax(280px, 0.85fr) minmax(0, 1.15fr);
  gap: clamp(20px, 4vw, 52px);
  align-items: end;
  padding: 24px;
  background: var(--white);
  border: 1px solid rgba(21, 21, 21, 0.08);
  border-radius: var(--radius);
  box-shadow: var(--shadow);
}

.store-filter-copy h3 {
  margin-bottom: 8px;
}

.store-filter-copy .tool-note {
  max-width: 680px;
  margin-top: 0;
}

.store-filter-controls {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 10px;
  align-items: end;
  min-width: 0;
}

.store-select-field {
  min-width: 0;
}

.locate-button {
  width: 46px;
  height: 46px;
}

.store-list {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 18px;
}

.store-card {
  display: grid;
  gap: 16px;
  padding: 24px;
  background: var(--white);
  border: 1px solid rgba(21, 21, 21, 0.08);
  border-radius: var(--radius);
  box-shadow: var(--shadow);
}

.store-card h3 {
  margin-bottom: 8px;
}

.store-meta,
.store-tags,
.store-config {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
}

.store-meta {
  margin-bottom: 12px;
  color: var(--muted);
}

.store-tags span,
.store-config span,
.case-tag {
  padding: 6px 9px;
  background: #f1efea;
  border-radius: 999px;
  color: var(--muted);
  font-size: 13px;
  font-weight: 700;
}

.store-distance {
  min-width: 76px;
  color: var(--red);
  font-weight: 800;
  text-align: right;
}

.store-list-summary {
  display: flex;
  grid-column: 1 / -1;
  align-items: center;
  justify-content: space-between;
  gap: 16px;
  padding: 20px 24px;
  color: var(--muted);
  background: var(--white);
  border: 1px solid rgba(21, 21, 21, 0.08);
  border-radius: var(--radius);
  box-shadow: var(--shadow);
}

.store-list-summary span {
  line-height: 1.6;
}

.store-list-summary .button {
  flex: 0 0 auto;
}

.store-empty {
  grid-column: 1 / -1;
  min-height: 148px;
  padding: 28px;
  color: var(--muted);
  background: rgba(255, 255, 255, 0.72);
  border: 1px dashed var(--line);
  border-radius: var(--radius);
}

.store-empty strong {
  display: block;
  margin-bottom: 8px;
  color: var(--ink);
  font-size: 20px;
}

.content-grid {
  display: grid;
  gap: 18px;
  margin-top: 28px;
}

.three-col {
  grid-template-columns: repeat(3, minmax(0, 1fr));
}

.four-col {
  grid-template-columns: repeat(4, minmax(0, 1fr));
}

.info-card,
.metric-card,
.case-card {
  padding: 24px;
}

.info-card p,
.metric-card span,
.case-card p,
.news-list p,
.mission-block p {
  color: var(--muted);
  line-height: 1.72;
}

.link-card {
  display: block;
  min-height: 260px;
  transition:
    transform 160ms ease,
    box-shadow 160ms ease;
}

.link-card:hover,
.link-card:focus-visible {
  transform: translateY(-4px);
  box-shadow: 0 28px 68px rgba(23, 23, 23, 0.18);
}

.card-icon {
  display: grid;
  place-items: center;
  width: 42px;
  height: 42px;
  margin-bottom: 20px;
  color: var(--red);
  background: #f7e8e9;
  border-radius: var(--radius);
}

.card-icon.green {
  color: var(--green);
  background: #e8f2ec;
}

.card-icon.amber {
  color: var(--amber);
  background: #f7edda;
}

.coach-showcase {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 18px;
  margin-top: 28px;
}

.coach-showcase article {
  background: var(--white);
  border: 1px solid rgba(21, 21, 21, 0.08);
  border-radius: var(--radius);
  overflow: hidden;
  box-shadow: var(--shadow);
}

.coach-showcase h3,
.coach-showcase p {
  padding: 0 24px;
}

.coach-showcase h3 {
  padding-top: 22px;
}

.coach-showcase p {
  padding-bottom: 24px;
  color: var(--muted);
  line-height: 1.7;
}

.photo-tile {
  min-height: 240px;
  background-image: url("assets/content-strength.jpg");
  background-size: cover;
}

.showcase-card-media.tile-one {
  background-image: url("assets/community-training-01-dsc00368.jpg");
  background-position: 70% 42%;
}

.showcase-card-media.tile-community {
  background-image: url("assets/community-training-moment.jpg");
  background-position: center 45%;
}

.tile-two {
  background-position: 34% 52%;
}

.metric-card strong {
  display: block;
  margin-bottom: 10px;
  color: var(--red-dark);
  font-size: 21px;
}

.model-section {
  padding-block: clamp(54px, 6vw, 86px);
}

.model-panel {
  padding: clamp(28px, 4vw, 48px);
  background: var(--white);
  border: 1px solid rgba(21, 21, 21, 0.08);
  border-radius: var(--radius);
  box-shadow: var(--shadow);
}

.model-intro {
  display: grid;
  grid-template-columns: minmax(300px, 0.9fr) minmax(320px, 1fr);
  gap: 28px;
  align-items: end;
  margin-bottom: 34px;
  padding-bottom: 26px;
  border-bottom: 1px solid var(--line);
}

.model-intro .eyebrow,
.model-intro h2 {
  grid-column: 1;
  margin-bottom: 0;
}

.model-intro p:not(.eyebrow) {
  grid-column: 2;
  grid-row: 1 / span 2;
  margin-bottom: 0;
  color: var(--muted);
  line-height: 1.75;
}

.model-body {
  display: grid;
  grid-template-columns: minmax(280px, 0.76fr) minmax(0, 1.55fr);
  gap: clamp(28px, 4vw, 56px);
  align-items: start;
}

.model-body .policy-table {
  padding-right: clamp(20px, 3vw, 42px);
  background: transparent;
  border: 0;
  border-right: 1px solid var(--line);
  box-shadow: none;
}

.model-body .roi-tool {
  background: transparent;
  border: 0;
  box-shadow: none;
}

.model-body .policy-table h3,
.model-body .roi-tool h3 {
  margin-bottom: 22px;
}

.policy-table dl {
  display: grid;
  gap: 0;
  margin: 0;
}

.policy-table div {
  display: grid;
  grid-template-columns: 92px 1fr;
  gap: 14px;
  padding-bottom: 14px;
  border-bottom: 1px solid var(--line);
}

.policy-table div:last-child {
  padding-bottom: 0;
  border-bottom: 0;
}

.policy-table dt {
  color: var(--ink);
  font-weight: 800;
}

.policy-table dd {
  margin: 0;
  color: var(--muted);
  line-height: 1.65;
}

.calculator-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 12px;
}

.calc-field,
.lead-form label {
  display: grid;
  gap: 8px;
  color: var(--muted);
  font-size: 14px;
  font-weight: 700;
}

.calc-field {
  grid-template-columns: max-content minmax(160px, 1fr);
  column-gap: 12px;
  align-items: center;
  min-width: 0;
}

.input-with-unit {
  position: relative;
  display: block;
  min-width: 0;
}

.input-with-unit input {
  min-width: 0;
  padding-right: 78px;
}

.calculator-grid .field-unit {
  position: absolute;
  top: 50%;
  right: 12px;
  transform: translateY(-50%);
  color: var(--muted);
  font-weight: 600;
  white-space: nowrap;
  pointer-events: none;
}

.roi-result {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 12px;
  margin-top: 18px;
}

.roi-result div {
  padding: 16px;
  color: var(--white);
  background: var(--charcoal);
  border-radius: var(--radius);
}

.roi-result span {
  display: block;
  margin-bottom: 8px;
  color: rgba(255, 255, 255, 0.68);
  font-size: 13px;
}

.roi-result strong {
  font-size: 26px;
}

.case-row {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 18px;
  margin-top: 28px;
}

.case-tag {
  display: inline-block;
  margin-bottom: 12px;
}

.lead-form {
  display: grid;
  grid-template-columns: minmax(220px, 1.1fr) repeat(4, minmax(130px, 1fr)) auto;
  gap: 16px;
  align-items: end;
  margin-top: 28px;
  padding: 24px;
  background: var(--charcoal);
  border-radius: var(--radius);
  color: var(--white);
}

.lead-form p {
  margin-bottom: 0;
  color: rgba(255, 255, 255, 0.68);
}

.lead-form h3 {
  color: var(--white);
}

.lead-form .eyebrow {
  color: #ff7a3d;
}

.lead-form label {
  color: rgba(255, 255, 255, 0.78);
}

.lead-form input,
.lead-form select {
  background: rgba(255, 255, 255, 0.08);
  border-color: rgba(255, 255, 255, 0.18);
  color: var(--white);
}

.lead-form option {
  color: var(--ink);
}

.form-message {
  grid-column: 1 / -1;
  min-height: 22px;
  color: #f3d37a;
}

/* ── Coach form — refined two-column layout ── */
.coach-form {
  display: grid;
  grid-template-columns: 1fr 1.3fr;
  gap: 0;
  align-items: stretch;
  margin-top: 28px;
  padding: 0;
  background: var(--charcoal);
  border-radius: var(--radius);
  color: var(--white);
  overflow: hidden;
}

.coach-form .lead-form-intro {
  display: flex;
  flex-direction: column;
  justify-content: center;
  gap: 14px;
  padding: 44px 40px;
  background:
    linear-gradient(135deg, rgba(14, 14, 14, 0.92), rgba(20, 20, 20, 0.7)),
    url("assets/hero-coach.jpg") 50% 30% / cover no-repeat;
}

.coach-form .lead-form-intro .eyebrow {
  color: #ff7a3d;
  margin-bottom: 0;
}

.coach-form .lead-form-intro h3 {
  color: var(--white);
  margin-bottom: 0;
  font-size: clamp(22px, 2.5vw, 28px);
}

.coach-form .lead-form-intro p {
  color: rgba(255, 255, 255, 0.7);
  margin-bottom: 0;
  line-height: 1.7;
  font-size: 15px;
}

.coach-form .lead-form-body {
  display: flex;
  flex-direction: column;
  gap: 22px;
  padding: 36px 36px 32px;
}

.coach-form .lead-form-fields {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 16px;
}

.coach-form .lead-form-fields label {
  display: flex;
  flex-direction: column;
  gap: 7px;
  color: rgba(255, 255, 255, 0.75);
  font-size: 13px;
  font-weight: 700;
}

.coach-form .lead-form-fields input,
.coach-form .lead-form-fields select {
  width: 100%;
  min-height: 48px;
  padding: 0 14px;
  background: rgba(255, 255, 255, 0.07);
  border: 1px solid rgba(255, 255, 255, 0.12);
  border-radius: var(--radius);
  color: var(--white);
  font-size: 15px;
  font-weight: 400;
  transition: border-color 240ms var(--ease-premium), background 240ms var(--ease-premium);
}

.coach-form .lead-form-fields input:focus,
.coach-form .lead-form-fields select:focus {
  outline: none;
  border-color: var(--red);
  background: rgba(255, 255, 255, 0.1);
}

.coach-form .lead-form-fields input:hover,
.coach-form .lead-form-fields select:hover {
  border-color: rgba(255, 255, 255, 0.28);
}

.coach-form .lead-form-fields option {
  color: var(--ink);
}

.coach-form .lead-form-footer {
  display: flex;
  align-items: center;
  gap: 16px;
}

.coach-form .lead-form-footer .button-primary {
  min-width: 160px;
  min-height: 48px;
  font-size: 15px;
}

.coach-form .lead-form-footer .form-message {
  grid-column: auto;
  min-height: auto;
  font-size: 14px;
  flex: 1;
}

/* ── End coach form ── */

/* ── Coach process timeline ── */
.coach-process-track {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 0;
  position: relative;
  margin-top: 12px;
}

.coach-process-track::before {
  content: "";
  position: absolute;
  top: 26px;
  left: 6%;
  right: 6%;
  height: 3px;
  background: linear-gradient(90deg, var(--red), rgba(255, 75, 0, 0.2));
  border-radius: 999px;
  z-index: 0;
}

.coach-step {
  display: flex;
  flex-direction: column;
  align-items: center;
  text-align: center;
  position: relative;
  padding-top: 56px;
}

.coach-step-num {
  position: absolute;
  top: 0;
  display: grid;
  place-items: center;
  width: 52px;
  height: 52px;
  background: var(--white);
  border: 3px solid rgba(255, 75, 0, 0.25);
  border-radius: 50%;
  color: var(--red);
  font-size: 15px;
  font-weight: 900;
  z-index: 1;
  transition: background 300ms ease, color 300ms ease, border-color 300ms ease;
}

.coach-step:hover .coach-step-num {
  background: var(--red);
  color: var(--white);
  border-color: var(--red);
}

.coach-step-highlight .coach-step-num {
  background: var(--red);
  color: var(--white);
  border-color: var(--red);
  box-shadow: 0 4px 20px rgba(255, 75, 0, 0.35);
}

.coach-step-body {
  padding: 14px 10px 16px;
}

.coach-step-body strong {
  display: block;
  margin-bottom: 6px;
  font-size: 16px;
  color: var(--ink);
}

.coach-step-body p {
  margin: 0;
  color: var(--muted);
  font-size: 14px;
  line-height: 1.6;
}

.coach-process-note {
  display: flex;
  gap: 14px;
  align-items: flex-start;
  margin-top: 28px;
  padding: 20px 24px;
  background: linear-gradient(135deg, #fff5f0, #fff9f5);
  border-left: 4px solid var(--red);
  border-radius: 0 var(--radius) var(--radius) 0;
  font-size: 15px;
  color: var(--ink);
  line-height: 1.7;
}

.coach-process-note svg {
  flex-shrink: 0;
  width: 22px;
  height: 22px;
  color: var(--red);
  margin-top: 2px;
}

.coach-process-note strong {
  color: var(--red);
}

/* ── Coach support panels ── */
.coach-support {
  display: grid;
  gap: 24px;
}

.coach-support-panel {
  display: grid;
  grid-template-columns: minmax(220px, 0.65fr) minmax(0, 1.35fr);
  gap: 0;
  background: var(--white);
  border: 1px solid rgba(17, 17, 17, 0.06);
  border-radius: var(--radius);
  box-shadow: 0 14px 50px rgba(17, 17, 17, 0.06);
  overflow: hidden;
}

.coach-panel-intro {
  display: flex;
  flex-direction: column;
  align-items: center;
  justify-content: center;
  gap: 16px;
  padding: 40px 28px;
  text-align: center;
  background:
    linear-gradient(135deg, rgba(14, 14, 14, 0.94), rgba(20, 20, 20, 0.76)),
    url("assets/hero-coach.jpg") center / cover no-repeat;
  color: var(--white);
}

.coach-panel-icon {
  display: grid;
  place-items: center;
  width: 52px;
  height: 52px;
  background: rgba(255, 75, 0, 0.2);
  border: 1px solid rgba(255, 75, 0, 0.3);
  border-radius: var(--radius);
  color: #ff7a3d;
}

.coach-panel-icon svg {
  width: 26px;
  height: 26px;
}

.coach-panel-intro h3 {
  color: var(--white);
  font-size: clamp(18px, 2vw, 22px);
  margin-bottom: 0;
}

.coach-panel-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1px;
  background: rgba(17, 17, 17, 0.06);
}

.coach-panel-grid-3 {
  grid-template-columns: repeat(3, minmax(0, 1fr));
}

.coach-detail-card {
  display: flex;
  flex-direction: column;
  gap: 8px;
  padding: 28px 24px;
  background: var(--white);
  transition: background 280ms var(--ease-premium);
}

.coach-detail-card:hover {
  background: #fdfcfa;
}

.coach-detail-card strong {
  font-size: 16px;
  color: var(--ink);
}

.coach-detail-card p {
  margin: 0;
  color: var(--muted);
  font-size: 14px;
  line-height: 1.7;
}

/* ── Career ladder ── */
.coach-career-ladder {
  display: flex;
  flex-direction: column;
  gap: 0;
}

.career-rung {
  display: grid;
  grid-template-columns: minmax(160px, auto) minmax(0, 1fr);
  gap: 20px;
  align-items: center;
  padding: 20px 28px;
  border-bottom: 1px solid rgba(17, 17, 17, 0.06);
  transition: background 280ms var(--ease-premium);
}

.career-rung:last-child {
  border-bottom: 0;
}

.career-rung:hover {
  background: #fdfcfa;
}

.career-rung-top {
  background: #fff5f0;
}

.career-rung-top:hover {
  background: #fff0e8;
}

.career-level {
  font-size: 16px;
  font-weight: 800;
  color: var(--ink);
}

.career-rung-top .career-level {
  color: var(--red);
}

.career-desc {
  color: var(--muted);
  font-size: 14px;
  line-height: 1.6;
}

/* ── Coach salary table ── */
.coach-salary {
  background: var(--white);
}

.coach-salary-table {
  display: grid;
  gap: 1px;
  background: rgba(17, 17, 17, 0.06);
  border: 1px solid rgba(17, 17, 17, 0.06);
  border-radius: var(--radius);
  overflow: hidden;
  box-shadow: 0 14px 50px rgba(17, 17, 17, 0.06);
  margin-top: 8px;
}

.salary-row {
  display: grid;
  grid-template-columns: minmax(120px, 0.8fr) minmax(0, 1.5fr) minmax(140px, auto);
  gap: 16px;
  align-items: center;
  padding: 18px 28px;
  background: var(--white);
  transition: background 240ms var(--ease-premium);
}

.salary-row:hover {
  background: #fdfcfa;
}

.salary-header {
  padding: 14px 28px;
  background: #f8f6f1;
  font-size: 13px;
  font-weight: 800;
  color: var(--muted);
  text-transform: uppercase;
  letter-spacing: 0.04em;
}

.salary-header:hover {
  background: #f8f6f1;
}

.salary-position {
  font-weight: 800;
  color: var(--ink);
  font-size: 15px;
}

.salary-compose {
  color: var(--muted);
  font-size: 14px;
  line-height: 1.5;
}

.salary-range {
  text-align: right;
  font-weight: 900;
  font-size: 17px;
  color: var(--red-dark);
  white-space: nowrap;
}

.salary-range em {
  font-style: normal;
  font-size: 0.7em;
  font-weight: 600;
  color: var(--muted);
}

.salary-row-highlight {
  background: #fff5f0;
}

.salary-row-highlight:hover {
  background: #fff0e8;
}

.salary-row-highlight .salary-position {
  color: var(--red);
}

/* ── Coach page responsive ── */
@media (max-width: 1080px) {
  .coach-process-track {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 16px 0;
  }

  .coach-process-track::before {
    display: none;
  }

  .coach-support-panel {
    grid-template-columns: 1fr;
  }

  .coach-panel-intro {
    padding: 28px 24px;
  }

  .coach-panel-grid-3 {
    grid-template-columns: 1fr 1fr;
  }

  .salary-row {
    grid-template-columns: minmax(100px, 0.7fr) minmax(0, 1.2fr) minmax(120px, auto);
    padding: 14px 20px;
    gap: 12px;
  }
}

@media (max-width: 760px) {
  .coach-process-track {
    grid-template-columns: 1fr 1fr;
    gap: 12px 0;
  }

  .coach-step {
    padding-top: 48px;
  }

  .coach-step-num {
    width: 44px;
    height: 44px;
    font-size: 13px;
  }

  .coach-step-body strong {
    font-size: 14px;
  }

  .coach-step-body p {
    font-size: 13px;
  }

  .coach-process-note {
    padding: 16px 18px;
    font-size: 14px;
  }

  .coach-panel-grid {
    grid-template-columns: 1fr;
  }

  .coach-panel-grid-3 {
    grid-template-columns: 1fr;
  }

  .coach-detail-card {
    padding: 22px 20px;
  }

  .career-rung {
    grid-template-columns: 1fr;
    gap: 4px;
    padding: 16px 20px;
  }

  .salary-row {
    grid-template-columns: 1fr;
    gap: 4px;
    padding: 14px 18px;
  }

  .salary-header {
    display: none;
  }

  .salary-range {
    text-align: left;
  }

  .salary-compose {
    font-size: 13px;
  }
}

/* ── End coach page ── */

.brand-story {
  grid-template-columns: minmax(280px, 1fr) minmax(0, 1.4fr);
}

.mission-block {
  min-height: 100%;
}

.timeline {
  display: grid;
  gap: 12px;
}

.timeline div {
  display: grid;
  grid-template-columns: 90px 1fr;
  gap: 18px;
  align-items: center;
  min-height: 76px;
  padding: 18px;
  background: var(--white);
  border: 1px solid rgba(21, 21, 21, 0.08);
  border-radius: var(--radius);
}

.timeline time {
  color: var(--red);
  font-size: 22px;
  font-weight: 900;
}

.news-section {
  background: #f3f1eb;
}

.news-panel {
  padding: clamp(28px, 4vw, 48px);
  background: var(--white);
  border: 1px solid rgba(21, 21, 21, 0.08);
  border-radius: var(--radius);
  box-shadow: var(--shadow);
}

.news-heading {
  display: grid;
  grid-template-columns: minmax(320px, 0.9fr) minmax(320px, 1fr);
  gap: 28px;
  align-items: end;
  padding-bottom: 28px;
  border-bottom: 1px solid var(--line);
}

.news-heading h2,
.news-heading p {
  margin-bottom: 0;
}

.news-heading > p {
  color: var(--muted);
  line-height: 1.75;
}

.news-list {
  display: grid;
  gap: 0;
}

.news-list article time {
  color: var(--red);
  font-weight: 800;
}

.news-list article {
  display: grid;
  grid-template-columns: 128px minmax(0, 1fr) max-content;
  gap: 28px;
  align-items: center;
  padding: 28px 0;
  border: 0;
  border-bottom: 1px solid var(--line);
  border-radius: 0;
  box-shadow: none;
}

.news-list article:last-child {
  padding-bottom: 0;
  border-bottom: 0;
}

.news-list article h3 {
  margin-bottom: 6px;
}

.news-list article > div {
  max-width: 820px;
}

.news-list article p {
  margin-bottom: 0;
}

.news-list article a {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  min-height: 38px;
  padding: 8px 12px;
  color: var(--red-dark);
  background: #f7e8e9;
  border-radius: var(--radius);
  font-weight: 800;
  white-space: nowrap;
}

.card-index {
  display: block;
  margin-bottom: 18px;
  color: var(--red);
  font-size: 30px;
  font-weight: 900;
}

.process-line {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 1px;
  margin-top: 28px;
  background: var(--line);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  overflow: hidden;
}

.process-line div {
  min-height: 128px;
  padding: 24px;
  background: var(--white);
}

.process-line strong,
.process-line span {
  display: block;
}

.process-line strong {
  margin-bottom: 8px;
  font-size: 22px;
}

.process-line span {
  color: var(--muted);
}

.contact-section {
  display: grid;
  grid-template-columns: minmax(280px, 1fr) auto;
  gap: 32px;
  align-items: center;
  color: var(--white);
  background:
    linear-gradient(90deg, rgba(20, 20, 20, 0.94), rgba(20, 20, 20, 0.76)),
    url("assets/content-equipment-wide.jpg") center / cover no-repeat;
}

.contact-section .eyebrow {
  color: #ff7a3d;
}

.contact-section p {
  color: rgba(255, 255, 255, 0.76);
  line-height: 1.6;
}

.contact-channels a {
  min-width: 132px;
  color: var(--white);
  background: rgba(255, 255, 255, 0.1);
  border-color: rgba(255, 255, 255, 0.24);
}

.qr-group {
  display: flex;
  gap: 28px;
  margin-top: 28px;
  flex-wrap: wrap;
}

.qr-item {
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 10px;
  margin: 0;
  transition: transform 320ms var(--ease-premium);
}

.qr-item:hover {
  transform: translateY(-4px);
}

.qr-item img {
  width: 120px;
  height: 120px;
  object-fit: contain;
  border-radius: 10px;
  border: 2px solid rgba(255, 255, 255, 0.2);
  background: var(--white);
  padding: 4px;
  box-shadow: 0 8px 24px rgba(0, 0, 0, 0.2);
  transition: border-color 320ms var(--ease-premium), box-shadow 320ms var(--ease-premium);
  cursor: zoom-in;
}

.qr-item img:focus-visible {
  outline: 3px solid rgba(255, 75, 0, 0.85);
  outline-offset: 4px;
}

.qr-item:hover img {
  border-color: rgba(255, 75, 0, 0.4);
  box-shadow: 0 12px 32px rgba(0, 0, 0, 0.3);
}

.qr-item figcaption {
  color: rgba(255, 255, 255, 0.72);
  font-size: 13px;
  font-weight: 700;
  letter-spacing: 0.02em;
}

.qr-modal {
  position: fixed;
  inset: 0;
  z-index: 100;
  display: none;
  place-items: center;
  padding: 24px;
  background: rgba(0, 0, 0, 0.74);
  backdrop-filter: blur(10px);
}

.qr-modal.is-open {
  display: grid;
}

.qr-modal-card {
  display: grid;
  gap: 16px;
  justify-items: center;
  margin: 0;
  padding: clamp(18px, 3vw, 28px);
  background: var(--white);
  border-radius: var(--radius);
  box-shadow: 0 36px 110px rgba(0, 0, 0, 0.36);
}

.qr-modal-card img {
  width: min(72vw, 420px);
  height: min(72vw, 420px);
  object-fit: contain;
  border-radius: 8px;
}

.qr-modal.is-photo .qr-modal-card {
  max-width: min(92vw, 1180px);
  max-height: 88vh;
  padding: 12px;
  background: rgba(255, 255, 255, 0.96);
}

.qr-modal.is-photo .qr-modal-card img {
  width: auto;
  height: auto;
  max-width: min(88vw, 1120px);
  max-height: 78vh;
  object-fit: contain;
}

.qr-modal.is-photo .qr-modal-card figcaption {
  display: none;
}

.qr-modal-card figcaption {
  color: var(--ink);
  font-size: 18px;
  font-weight: 900;
}

.qr-modal-close {
  position: fixed;
  top: 22px;
  right: 22px;
  display: grid;
  place-items: center;
  width: 44px;
  height: 44px;
  color: var(--white);
  background: rgba(255, 255, 255, 0.12);
  border: 1px solid rgba(255, 255, 255, 0.28);
  border-radius: var(--radius);
  cursor: pointer;
  font-size: 30px;
  line-height: 1;
}

.qr-modal-close:hover,
.qr-modal-close:focus-visible {
  background: var(--red);
  border-color: var(--red);
  outline: none;
}

.site-footer {
  display: flex;
  flex-wrap: wrap;
  justify-content: space-between;
  gap: 12px;
  padding: 26px clamp(20px, 5vw, 72px);
  color: rgba(255, 255, 255, 0.66);
  background: #111111;
  font-size: 14px;
}

@media (max-width: 1080px) {
  .site-header {
    grid-template-columns: auto auto;
    justify-content: space-between;
  }

  .menu-toggle {
    display: block;
  }

  .site-nav,
  .header-action {
    display: none;
  }

  .site-nav.is-open {
    position: fixed;
    top: 72px;
    right: 0;
    left: 0;
    display: grid;
    gap: 0;
    padding: 12px 20px 20px;
    background: rgba(18, 18, 18, 0.98);
    border-bottom: 1px solid rgba(255, 255, 255, 0.14);
  }

  .site-nav.is-open a {
    padding: 18px 0;
    border-bottom: 1px solid rgba(255, 255, 255, 0.1);
  }

  .stats-band,
  .feature-layout,
  .split-layout,
  .model-intro,
  .model-body,
  .brand-story,
  .contact-section {
    grid-template-columns: 1fr;
  }

  .model-body .policy-table {
    padding-right: 0;
    padding-bottom: 26px;
    border-right: 0;
    border-bottom: 1px solid var(--line);
  }

  .four-col,
  .stats-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .store-filter-bar {
    grid-template-columns: 1fr;
  }

  .store-list {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .news-heading,
  .news-list article {
    grid-template-columns: 1fr;
  }

  .news-list article {
    gap: 12px;
    align-items: start;
  }

  .lead-form {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .lead-form > div,
  .lead-form button {
    grid-column: 1 / -1;
  }
}

@media (max-width: 760px) {
  .site-header {
    min-height: 66px;
    padding: 10px 16px;
  }

  .brand-mark {
    width: 38px;
    height: 38px;
  }

  .hero {
    min-height: 690px;
  }

  .page-hero {
    min-height: 520px;
    padding: 104px 16px 48px;
  }

  .hero-media {
    background-position: 62% center;
  }

  .hero-content {
    width: calc(100% - 32px);
    margin: 0 16px;
    padding-top: 44px;
  }

  h1 {
    font-size: 42px;
  }

  .hero-actions,
  .contact-channels {
    display: grid;
  }

  .button,
  .contact-channels a {
    width: 100%;
  }

  .model-panel {
    padding: 22px;
  }

  .news-panel {
    padding: 22px;
  }

  .model-intro {
    gap: 12px;
    margin-bottom: 24px;
    padding-bottom: 20px;
  }

  .model-intro .eyebrow,
  .model-intro h2,
  .model-intro p:not(.eyebrow) {
    grid-column: auto;
    grid-row: auto;
  }

  .audience-strip,
  .advantage-grid,
  .three-col,
  .coach-showcase,
  .case-row,
  .news-list,
  .process-line,
  .lead-form {
    grid-template-columns: 1fr;
  }

  .coach-form .lead-form-fields {
    grid-template-columns: 1fr;
  }

  .coach-form .lead-form-body {
    padding: 24px 20px;
  }

  .coach-form .lead-form-intro {
    padding: 28px 20px;
  }

  .coach-form .lead-form-footer {
    flex-direction: column;
    align-items: stretch;
    gap: 12px;
  }

  .coach-form .lead-form-footer .button-primary {
    width: 100%;
  }

  .four-col,
  .stats-grid,
  .calculator-grid,
  .roi-result,
  .store-list {
    grid-template-columns: 1fr;
  }

  .store-filter-controls {
    grid-template-columns: minmax(0, 1fr);
  }

  .locate-button {
    width: 100%;
  }

  .calc-field {
    grid-template-columns: minmax(0, 1fr);
  }

  .calc-field label {
    grid-column: auto;
  }

  .store-card {
    grid-template-columns: 1fr;
  }

  .store-distance {
    text-align: left;
  }

  .store-list-summary {
    display: grid;
    padding: 20px;
  }

  .policy-table div,
  .timeline div {
    grid-template-columns: 1fr;
  }

  .section,
  .contact-section {
    padding-inline: 16px;
  }

  .site-footer {
    display: grid;
    padding-inline: 16px;
  }
}

/* Premium international brand layer */
.site-header {
  position: sticky;
  min-height: 76px;
  background: rgba(14, 14, 13, 0.74);
  border-bottom-color: rgba(255, 255, 255, 0.08);
  transition:
    min-height 360ms var(--ease-premium),
    background 360ms var(--ease-premium),
    box-shadow 360ms var(--ease-premium);
}

.site-header.is-solid {
  min-height: 64px;
  background: rgba(12, 12, 11, 0.94);
  box-shadow: 0 18px 42px rgba(0, 0, 0, 0.18);
}

.brand-mark {
  background: linear-gradient(135deg, var(--red), var(--red-dark));
  box-shadow: 0 10px 24px rgba(255, 75, 0, 0.24);
}

.site-nav a {
  transition: color 220ms ease;
}

.header-action,
.button,
.contact-channels a,
.news-list article a {
  transition:
    transform 240ms var(--ease-premium),
    background 240ms var(--ease-premium),
    border-color 240ms var(--ease-premium),
    box-shadow 240ms var(--ease-premium);
}

.button-primary,
.header-action {
  box-shadow: 0 14px 34px rgba(255, 75, 0, 0.22);
}

.hero {
  min-height: 100svh;
  isolation: isolate;
}

.hero-media {
  background:
    linear-gradient(90deg, rgba(0, 0, 0, 0.82), rgba(0, 0, 0, 0.34) 48%, rgba(0, 0, 0, 0.08)),
    url("assets/hero-index-20260618.jpg") 58% 100% / cover no-repeat;
  transform: translate3d(0, var(--hero-shift, 0px), 0) scale(var(--hero-scale, 1.08));
  transform-origin: right center;
  transition: transform 900ms var(--ease-premium);
  will-change: transform;
}

.hero-overlay {
  background:
    linear-gradient(180deg, rgba(0, 0, 0, 0.34), rgba(0, 0, 0, 0.16) 24%, rgba(0, 0, 0, 0.02) 52%, rgba(0, 0, 0, 0) 72%),
    linear-gradient(180deg, rgba(0, 0, 0, 0.18), rgba(0, 0, 0, 0.34)),
    radial-gradient(circle at 72% 30%, rgba(255, 75, 0, 0.18), transparent 26%);
}

.hero-content,
.page-hero-content {
  max-width: 820px;
}

.hero-content > *,
.page-hero-content > * {
  opacity: 0;
  transform: translateY(28px);
  animation: heroReveal 900ms var(--ease-premium) forwards;
}

.hero-content > *:nth-child(2),
.page-hero-content > *:nth-child(2) {
  animation-delay: 120ms;
}

.hero-content > *:nth-child(3),
.page-hero-content > *:nth-child(3) {
  animation-delay: 220ms;
}

.hero-content > *:nth-child(4),
.page-hero-content > *:nth-child(4) {
  animation-delay: 340ms;
}

.hero-content > *:nth-child(5) {
  animation-delay: 460ms;
}

@keyframes heroReveal {
  to {
    opacity: 1;
    transform: translateY(0);
  }
}

h1 {
  font-weight: 900;
  letter-spacing: 0;
}

h2 {
  font-weight: 900;
}

.eyebrow {
  color: var(--red);
  letter-spacing: 0.02em;
}

.section,
.contact-section {
  padding-block: clamp(86px, 9vw, 148px);
}

.section-heading {
  margin-bottom: clamp(34px, 4vw, 62px);
}

.page-hero {
  min-height: clamp(520px, 68svh, 760px);
  background-image:
    linear-gradient(90deg, rgba(11, 11, 10, 0.88), rgba(11, 11, 10, 0.42)),
    var(--page-hero-image);
}

.audience-strip a,
.info-card,
.metric-card,
.case-card,
.store-card,
.store-filter-bar,
.model-panel,
.news-panel,
.policy-table,
.tool-panel,
.mission-block,
.news-list article,
.coach-showcase article {
  border-color: rgba(17, 17, 17, 0.06);
  box-shadow: 0 22px 70px rgba(17, 17, 17, 0.09);
}

.info-card,
.metric-card,
.case-card,
.store-card,
.store-filter-bar,
.model-panel,
.news-panel,
.mission-block {
  transition:
    transform 420ms var(--ease-premium),
    box-shadow 420ms var(--ease-premium),
    border-color 420ms var(--ease-premium);
}

.info-card:hover,
.metric-card:hover,
.case-card:hover,
.store-card:hover,
.store-filter-bar:hover,
.model-panel:hover,
.news-panel:hover,
.mission-block:hover {
  transform: translateY(-6px);
  border-color: rgba(255, 75, 0, 0.14);
  box-shadow: 0 34px 94px rgba(17, 17, 17, 0.14);
}

.advantage-panel,
.photo-tile,
.contact-section,
.page-hero {
  overflow: hidden;
}

.photo-tile {
  transform-origin: center;
  transition: transform 700ms var(--ease-premium), filter 700ms var(--ease-premium);
}

.coach-showcase article:hover .photo-tile {
  transform: scale(1.045);
  filter: saturate(1.04) contrast(1.04);
}

.stats-band {
  background:
    linear-gradient(135deg, #111111, #1b1916);
}

.stat-item {
  backdrop-filter: blur(10px);
  transition: transform 360ms var(--ease-premium), background 360ms var(--ease-premium);
}

.stat-item:hover {
  transform: translateY(-5px);
  background: rgba(255, 255, 255, 0.12);
}

.reveal {
  opacity: 0;
  transform: translateY(38px);
  transition:
    opacity 860ms var(--ease-premium),
    transform 860ms var(--ease-premium);
  transition-delay: var(--reveal-delay, 0ms);
  will-change: opacity, transform;
}

.reveal.is-visible {
  opacity: 1;
  transform: translateY(0);
}

.reveal.reveal-soft {
  transform: translateY(22px) scale(0.985);
}

.reveal.reveal-soft.is-visible {
  transform: translateY(0) scale(1);
}

@media (max-width: 760px) {
  .hero {
    min-height: 760px;
  }

  .hero-media {
    background:
      linear-gradient(160deg, rgba(0, 0, 0, 0.88), rgba(0, 0, 0, 0.72) 50%, rgba(0, 0, 0, 0.55)),
      url("assets/hero-index-mobile-20260618.jpg") center center / cover no-repeat;
    transform-origin: center center;
  }

  .hero-overlay {
    background:
      linear-gradient(180deg, rgba(0, 0, 0, 0.28), rgba(0, 0, 0, 0.45)),
      radial-gradient(circle at 72% 30%, rgba(255, 75, 0, 0.12), transparent 26%);
  }

  .site-header {
    min-height: 66px;
  }

  .site-header.is-solid {
    min-height: 62px;
  }

  .hero-actions {
    display: grid;
    grid-template-columns: repeat(3, minmax(0, 1fr));
    gap: 8px;
  }

  .hero-actions .button {
    width: auto;
    min-height: 44px;
    padding: 10px 6px;
    border-radius: 8px;
    font-size: 14px;
    white-space: nowrap;
  }
}

/* ── Premium refinement layer ── */

/* Hero headline depth & polish */
.hero h1 {
  text-shadow: 0 2px 30px rgba(0, 0, 0, 0.35);
  letter-spacing: -0.01em;
}

.hero-copy {
  text-shadow: 0 1px 12px rgba(0, 0, 0, 0.2);
}

/* Hero eyebrow accent line */
.hero .eyebrow {
  position: relative;
  display: inline-block;
  padding-bottom: 10px;
}

.hero .eyebrow::after {
  content: "";
  position: absolute;
  bottom: 0;
  left: 0;
  width: 36px;
  height: 2px;
  background: linear-gradient(90deg, #ff7a3d, var(--red));
  border-radius: 2px;
}

/* Advantage panels — premium depth */
.advantage-panel {
  position: relative;
  transition:
    transform 520ms var(--ease-premium),
    box-shadow 520ms var(--ease-premium);
}

.advantage-panel::before {
  content: "";
  position: absolute;
  top: 0;
  left: 24px;
  right: 24px;
  height: 2px;
  background: linear-gradient(90deg, transparent, rgba(255, 75, 0, 0.5), transparent);
  border-radius: 0 0 2px 2px;
  opacity: 0;
  transition: opacity 520ms var(--ease-premium);
}

.advantage-panel:hover {
  transform: translateY(-6px);
  box-shadow: 0 40px 100px rgba(17, 17, 17, 0.2);
}

.advantage-panel:hover::before {
  opacity: 1;
}

.panel-kicker {
  background: rgba(255, 255, 255, 0.1);
  backdrop-filter: blur(8px);
  font-size: 13px;
  letter-spacing: 0.04em;
  border: 1px solid rgba(255, 255, 255, 0.08);
}

.check-list li::before {
  background: linear-gradient(135deg, var(--red), var(--red-dark));
  box-shadow: 0 0 8px rgba(255, 75, 0, 0.35);
}

/* Section divider */
.section-divider {
  height: 1px;
  background: linear-gradient(90deg, transparent 8%, var(--line) 30%, var(--line) 70%, transparent 92%);
  margin: 0 clamp(20px, 5vw, 72px);
}

/* Stats band — elevated texture */
.stats-band {
  position: relative;
  overflow: hidden;
}

.stats-band::before {
  content: "";
  position: absolute;
  inset: 0;
  background:
    radial-gradient(ellipse 600px 400px at 85% 50%, rgba(255, 75, 0, 0.07), transparent),
    radial-gradient(ellipse 400px 300px at 15% 80%, rgba(255, 120, 60, 0.04), transparent);
  pointer-events: none;
}

.stats-band .stats-grid {
  position: relative;
}

.stat-item {
  position: relative;
  overflow: hidden;
  border-color: rgba(255, 255, 255, 0.08);
}

.stat-item::before {
  content: "";
  position: absolute;
  top: 0;
  left: 0;
  right: 0;
  height: 1px;
  background: linear-gradient(90deg, transparent, rgba(255, 255, 255, 0.2), transparent);
  opacity: 0;
  transition: opacity 360ms var(--ease-premium);
}

.stat-item:hover::before {
  opacity: 1;
}

.stat-item strong {
  background: linear-gradient(180deg, #ffffff 30%, rgba(255, 255, 255, 0.72));
  -webkit-background-clip: text;
  -webkit-text-fill-color: transparent;
  background-clip: text;
}

/* Button polish */
.button-primary,
.header-action {
  position: relative;
  overflow: hidden;
  background: linear-gradient(135deg, var(--red) 0%, #e84400 100%);
  border-color: transparent;
}

.button-primary::before,
.header-action::before {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(135deg, transparent 40%, rgba(255, 255, 255, 0.15) 50%, transparent 60%);
  transform: translateX(-100%);
  transition: transform 600ms var(--ease-premium);
}

.button-primary:hover::before,
.header-action:hover::before {
  transform: translateX(100%);
}

.button-light {
  background: rgba(255, 255, 255, 0.92);
  backdrop-filter: blur(8px);
  border-color: rgba(255, 255, 255, 0.3);
}

.button-ghost {
  background: rgba(255, 255, 255, 0.06);
  backdrop-filter: blur(8px);
}

/* Header refined */
.site-header {
  border-bottom: 1px solid rgba(255, 255, 255, 0.06);
}

.site-nav a::after {
  height: 2px;
  background: linear-gradient(90deg, var(--red), #ff7a3d);
  border-radius: 1px;
}

/* Footer accent */
.site-footer {
  position: relative;
}

.site-footer::before {
  content: "";
  position: absolute;
  top: 0;
  left: 0;
  right: 0;
  height: 1px;
  background: linear-gradient(90deg, transparent, rgba(255, 75, 0, 0.3), transparent);
}

/* Eyebrow consistency */
.section-heading .eyebrow {
  position: relative;
  display: inline-block;
  padding-bottom: 8px;
}

.section-heading .eyebrow::after {
  content: "";
  position: absolute;
  bottom: 0;
  left: 0;
  width: 28px;
  height: 2px;
  background: linear-gradient(90deg, var(--red), #ff7a3d);
  border-radius: 2px;
}

/* Hero overlay depth */
.hero-overlay {
  background:
    linear-gradient(180deg, rgba(0, 0, 0, 0.58) 0%, rgba(0, 0, 0, 0.34) 22%, rgba(0, 0, 0, 0.08) 48%, rgba(0, 0, 0, 0.32) 100%),
    radial-gradient(circle at 72% 30%, rgba(255, 75, 0, 0.14), transparent 30%),
    radial-gradient(circle at 20% 80%, rgba(255, 100, 40, 0.06), transparent 30%);
}

/* Refined card shadows for homepage */
.home-screen .advantage-panel {
  box-shadow: 0 28px 80px rgba(17, 17, 17, 0.15);
}

/* Smooth section transitions */
.home-screen + .section-divider + .stats-band {
  margin-top: 0;
}

@media (max-width: 760px) {
  .section-divider {
    margin-inline: 16px;
  }

  .advantage-panel::before {
    left: 16px;
    right: 16px;
  }
}

/* ── Brand page — premium layout ── */

/* ── Brand mission panel — dark image + content ── */
.brand-story-enhanced {
  display: grid;
  gap: 28px;
}

.brand-mission-panel {
  display: grid;
  grid-template-columns: minmax(280px, 0.9fr) minmax(0, 1.1fr);
  gap: 0;
  background: var(--white);
  border: 1px solid rgba(17, 17, 17, 0.06);
  border-radius: var(--radius);
  box-shadow: 0 22px 70px rgba(17, 17, 17, 0.09);
  overflow: hidden;
}

.brand-mission-media {
  position: relative;
  min-height: 360px;
  background-size: cover;
  background-position: center;
}

.brand-mission-media::after {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(135deg, rgba(20, 20, 20, 0.5), rgba(20, 20, 20, 0.2));
}

.brand-mission-content {
  display: flex;
  flex-direction: column;
  gap: 0;
  padding: 44px 44px 48px;
  justify-content: center;
}

.brand-mission-content .eyebrow {
  margin-bottom: 14px;
}

.brand-mission-content h2 {
  margin-bottom: 18px;
  font-size: clamp(26px, 3vw, 34px);
}

.brand-mission-content > p {
  color: var(--muted);
  line-height: 1.78;
  font-size: 16px;
  margin-bottom: 24px;
}

.brand-mission-tags {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
}

.brand-mission-tags span {
  padding: 7px 14px;
  background: #f1efea;
  border-radius: 999px;
  color: var(--ink);
  font-size: 13px;
  font-weight: 700;
  letter-spacing: 0.01em;
  transition: background 280ms var(--ease-premium), color 280ms ease;
}

.brand-mission-tags span:hover {
  background: var(--red);
  color: var(--white);
}

.brand-article-section {
  background: #f8f6f1;
}

.brand-article-layout {
  display: grid;
  grid-template-columns: minmax(300px, 380px) minmax(0, 1fr);
  gap: clamp(24px, 4vw, 52px);
  align-items: start;
  max-width: 1480px;
  margin: 0 auto;
}

.brand-article-aside {
  position: sticky;
  top: 96px;
  padding: clamp(26px, 4vw, 40px);
  color: var(--white);
  background:
    linear-gradient(135deg, rgba(20, 20, 20, 0.93), rgba(20, 20, 20, 0.72)),
    url("assets/hero-brand.jpg") center / cover no-repeat;
  border-radius: var(--radius);
  box-shadow: var(--shadow);
}

.brand-article-aside .eyebrow {
  color: #ff7a3d;
}

.brand-article-aside h2 {
  margin-bottom: 22px;
  color: var(--white);
}

.brand-article-aside .brand-mission-tags span {
  color: rgba(255, 255, 255, 0.88);
  background: rgba(255, 255, 255, 0.12);
}

.brand-article-metrics {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 10px;
  margin: 26px 0 22px;
}

.brand-article-metrics div {
  min-width: 0;
  padding: 15px 14px;
  background: rgba(255, 255, 255, 0.12);
  border: 1px solid rgba(255, 255, 255, 0.16);
  border-radius: var(--radius);
}

.brand-article-metrics strong {
  display: block;
  color: var(--white);
  font-size: clamp(24px, 2.2vw, 32px);
  line-height: 1.05;
}

.brand-article-metrics span {
  display: block;
  margin-top: 7px;
  color: rgba(255, 255, 255, 0.74);
  font-size: 13px;
  font-weight: 700;
}

.brand-article-nav {
  display: grid;
  gap: 8px;
}

.brand-article-nav a {
  display: flex;
  align-items: center;
  justify-content: space-between;
  min-height: 42px;
  padding: 10px 12px;
  color: rgba(255, 255, 255, 0.84);
  background: rgba(255, 255, 255, 0.08);
  border: 1px solid rgba(255, 255, 255, 0.12);
  border-radius: var(--radius);
  font-size: 14px;
  font-weight: 800;
}

.brand-article-nav a::after {
  content: ">";
  color: rgba(255, 255, 255, 0.54);
  font-size: 15px;
}

.brand-article-nav a:hover,
.brand-article-nav a:focus-visible {
  color: var(--white);
  background: var(--red);
  border-color: var(--red);
}

.brand-article {
  padding: clamp(28px, 4vw, 52px);
  background: var(--white);
  border: 1px solid rgba(17, 17, 17, 0.06);
  border-radius: var(--radius);
  box-shadow: 0 22px 70px rgba(17, 17, 17, 0.09);
}

.brand-article h3 {
  position: relative;
  margin-top: 32px;
  margin-bottom: 12px;
  padding-left: 18px;
  font-size: clamp(22px, 2.4vw, 30px);
}

.brand-article h3::before {
  content: "";
  position: absolute;
  left: 0;
  top: 0.28em;
  bottom: 0.28em;
  width: 4px;
  background: var(--red);
  border-radius: 999px;
}

.brand-article h3:first-child {
  margin-top: 0;
}

.brand-article p {
  margin-bottom: 18px;
  color: var(--muted);
  font-size: 17px;
  line-height: 1.9;
}

.brand-article p:last-child {
  margin-bottom: 0;
}

/* ── Brand article — lead paragraph ── */
.brand-article-lead {
  font-size: 19px !important;
  line-height: 1.85 !important;
  color: var(--ink) !important;
  font-weight: 500;
}

/* ── Brand article — pull-quote callout ── */
.brand-article-callout {
  display: flex;
  gap: 18px;
  align-items: flex-start;
  margin: 28px 0 32px;
  padding: 24px 28px;
  background: linear-gradient(135deg, #fff5f0, #fff9f5);
  border-left: 4px solid var(--red);
  border-radius: 0 var(--radius) var(--radius) 0;
}

.brand-article-callout svg {
  flex-shrink: 0;
  width: 28px;
  height: 28px;
  color: var(--red);
  opacity: 0.7;
  margin-top: 2px;
}

.brand-article-callout p {
  margin: 0 !important;
  color: var(--ink) !important;
  font-size: 18px !important;
  font-weight: 700;
  line-height: 1.7 !important;
  letter-spacing: 0.01em;
}

/* ── Brand article — core pillars ── */
.brand-core-pillars {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 14px;
  margin: 28px 0 32px;
}

.brand-pillar {
  display: flex;
  flex-direction: column;
  align-items: center;
  text-align: center;
  gap: 8px;
  padding: 24px 16px 22px;
  background: #f8f6f1;
  border: 1px solid rgba(17, 17, 17, 0.06);
  border-radius: var(--radius);
  transition: transform 360ms var(--ease-premium), box-shadow 360ms var(--ease-premium);
}

.brand-pillar:hover {
  transform: translateY(-4px);
  box-shadow: 0 12px 36px rgba(17, 17, 17, 0.1);
}

.brand-pillar-icon {
  display: grid;
  place-items: center;
  width: 48px;
  height: 48px;
  color: var(--red);
  background: #fff;
  border: 1px solid rgba(255, 75, 0, 0.12);
  border-radius: var(--radius);
  margin-bottom: 4px;
}

.brand-pillar-icon svg {
  width: 24px;
  height: 24px;
}

.brand-pillar strong {
  font-size: 16px;
  color: var(--ink);
}

.brand-pillar > span {
  font-size: 13px;
  color: var(--muted);
  line-height: 1.5;
}

/* ── Brand article — inline highlight ── */
.brand-highlight {
  font-style: normal;
  color: var(--red);
  font-weight: 800;
  background: linear-gradient(180deg, transparent 60%, rgba(255, 75, 0, 0.1) 60%);
  padding: 0 2px;
}

/* ── Brand article — promise badges ── */
.brand-article-promise {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 12px;
  margin: 20px 0 24px;
}

.brand-promise-item {
  display: flex;
  align-items: center;
  gap: 10px;
  padding: 14px 16px;
  background: #f0faf4;
  border: 1px solid rgba(44, 143, 91, 0.15);
  border-radius: var(--radius);
  color: var(--green);
  font-weight: 800;
  font-size: 14px;
}

.brand-promise-item svg {
  flex-shrink: 0;
  width: 20px;
  height: 20px;
}

/* ── Brand milestones timeline ── */
.brand-milestones {
  background: var(--white);
}

.brand-milestone-track {
  display: grid;
  grid-template-columns: repeat(5, minmax(170px, 1fr));
  gap: 44px;
  position: relative;
  margin-top: 12px;
}

.brand-milestone-track::before {
  content: "";
  position: absolute;
  top: 28px;
  left: 0;
  right: 0;
  height: 3px;
  background: linear-gradient(90deg, var(--red), rgba(255, 75, 0, 0.25));
  border-radius: 999px;
  z-index: 0;
}

.brand-milestone {
  display: flex;
  flex-direction: column;
  align-items: flex-start;
  text-align: left;
  position: relative;
  padding-top: 52px;
}

.brand-milestone-year {
  position: absolute;
  top: 0;
  left: 0;
  display: grid;
  place-items: center;
  width: 56px;
  height: 56px;
  background: var(--white);
  border: 3px solid var(--red);
  border-radius: 50%;
  color: var(--red);
  font-size: 14px;
  font-weight: 900;
  z-index: 1;
  transition: background 300ms ease, color 300ms ease;
}

.brand-milestone-now .brand-milestone-year {
  background: var(--red);
  color: var(--white);
  box-shadow: 0 4px 20px rgba(255, 75, 0, 0.35);
}

.brand-milestone-content {
  width: min(100%, 260px);
  padding: 18px 18px 20px 0;
  margin-top: 8px;
}

.brand-milestone-content strong {
  display: block;
  margin-bottom: 6px;
  font-size: 16px;
  color: var(--ink);
}

.brand-milestone-content p {
  margin: 0 0 4px;
  color: var(--muted);
  font-size: 13px;
  line-height: 1.6;
}
.brand-milestone-content p:last-child { margin-bottom: 0; }
.milestone-lines {
  display: grid;
  gap: 2px;
}

.milestone-lines span {
  display: block;
}

.brand-milestone-content em {
  font-style: normal;
  color: var(--red);
  font-weight: 600;
  font-size: 12px;
}

.text-nowrap {
  white-space: nowrap;
}

/* vision / future goal milestone */
.brand-milestone-vision {
  opacity: .72;
}
.brand-milestone-vision .brand-milestone-year {
  background: transparent;
  border: 2px dashed var(--red);
  color: var(--red);
}
.brand-milestone-vision .brand-milestone-content strong {
  color: var(--red);
}

/* ── Service feature cards with image headers ── */
.brand-service-grid {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 22px;
  margin-top: 6px;
}

.bsvc-card {
  display: flex;
  flex-direction: column;
  background: var(--white);
  border: 1px solid rgba(17, 17, 17, 0.06);
  border-radius: var(--radius);
  overflow: hidden;
  box-shadow: 0 22px 70px rgba(17, 17, 17, 0.09);
  transition:
    transform 420ms var(--ease-premium),
    box-shadow 420ms var(--ease-premium),
    border-color 420ms var(--ease-premium);
}

.bsvc-card:hover {
  transform: translateY(-8px);
  border-color: rgba(255, 75, 0, 0.14);
  box-shadow: 0 38px 100px rgba(17, 17, 17, 0.15);
}

.bsvc-card-media {
  position: relative;
  min-height: 190px;
  background-size: cover;
  background-position: center;
  overflow: hidden;
  transition: transform 700ms var(--ease-premium);
  transform-origin: center;
}

.bsvc-card-media::after {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(180deg, transparent 40%, rgba(20, 20, 20, 0.35));
}

.bsvc-card:hover .bsvc-card-media {
  transform: scale(1.04);
}

.bsvc-card-body {
  display: flex;
  flex-direction: column;
  gap: 0;
  padding: 28px 28px 32px;
  flex: 1;
}

.bsvc-icon {
  display: grid;
  place-items: center;
  width: 42px;
  height: 42px;
  margin-bottom: 18px;
  color: var(--red);
  background: #f7e8e9;
  border-radius: var(--radius);
  transition: transform 360ms var(--ease-premium), box-shadow 360ms var(--ease-premium);
}

.bsvc-card:hover .bsvc-icon {
  transform: translateY(-3px);
  box-shadow: 0 8px 20px rgba(0, 0, 0, 0.08);
}

.bsvc-icon svg {
  width: 22px;
  height: 22px;
}

.bsvc-card-body h3 {
  margin-bottom: 10px;
  font-size: 21px;
}

.bsvc-card-body p {
  color: var(--muted);
  line-height: 1.72;
  margin-bottom: 0;
}

/* ── Enhanced contact section ── */
.brand-contact-info {
  max-width: 680px;
}

.brand-contact-details {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 12px 28px;
  margin: 22px 0 0;
}

.brand-contact-item {
  display: flex;
  flex-direction: column;
  gap: 3px;
  padding: 10px 0;
}

.brand-contact-label {
  color: rgba(255, 255, 255, 0.5);
  font-size: 12px;
  font-weight: 700;
  letter-spacing: 0.04em;
  text-transform: uppercase;
}

.brand-contact-item span:last-child {
  color: rgba(255, 255, 255, 0.9);
  font-size: 15px;
  font-weight: 600;
}

/* ── Brand page responsive ── */
@media (max-width: 1080px) {
  .brand-article-layout {
    grid-template-columns: 1fr;
  }

  .brand-article-aside {
    position: static;
  }

  .brand-mission-panel {
    grid-template-columns: 1fr;
  }

  .brand-mission-media {
    min-height: 240px;
  }

  .brand-mission-content {
    padding: 32px 28px;
  }

  .brand-service-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 18px;
  }

  .brand-service-grid .bsvc-card:last-child {
    grid-column: 1 / -1;
  }

  .bsvc-card-body {
    padding: 22px 22px 26px;
  }

  .bsvc-card-body h3 {
    font-size: 19px;
  }

  .brand-contact-details {
    grid-template-columns: 1fr;
  }

  .brand-milestone-track {
    grid-template-columns: repeat(3, minmax(0, 1fr));
    gap: 24px 0;
  }

  .brand-milestone-track::before {
    display: none;
  }

  .brand-milestone {
    padding-top: 56px;
  }

  .brand-core-pillars {
    grid-template-columns: repeat(3, minmax(0, 1fr));
    gap: 12px;
  }

  .brand-article-promise {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }
}

@media (max-width: 760px) {
  .brand-article-aside,
  .brand-article {
    padding: 24px 20px;
  }

  .brand-article p {
    font-size: 16px;
    line-height: 1.82;
  }

  .brand-article-lead {
    font-size: 17px !important;
  }

  .brand-article-callout {
    padding: 18px 20px;
    gap: 12px;
  }

  .brand-article-callout p {
    font-size: 16px !important;
  }

  .brand-core-pillars {
    grid-template-columns: 1fr;
    gap: 10px;
  }

  .brand-pillar {
    flex-direction: row;
    text-align: left;
    padding: 16px 18px;
    gap: 14px;
  }

  .brand-pillar-icon {
    margin-bottom: 0;
    width: 42px;
    height: 42px;
    flex-shrink: 0;
  }

  .brand-pillar strong {
    font-size: 15px;
  }

  .brand-article-promise {
    grid-template-columns: 1fr 1fr;
    gap: 8px;
  }

  .brand-promise-item {
    padding: 12px 12px;
    font-size: 13px;
    gap: 8px;
  }

  .brand-milestone-track {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 20px 0;
  }

  .brand-milestone-year {
    width: 48px;
    height: 48px;
    font-size: 13px;
  }

  .brand-milestone-content strong {
    font-size: 14px;
  }

  .brand-milestone-content p {
    font-size: 12px;
  }

  .brand-mission-media {
    min-height: 180px;
  }

  .brand-mission-content {
    padding: 24px 20px;
  }

  .brand-mission-content h2 {
    font-size: 24px;
  }

  .brand-mission-tags {
    gap: 8px;
  }

  .brand-mission-tags span {
    padding: 6px 12px;
    font-size: 12px;
  }

  .brand-service-grid {
    grid-template-columns: 1fr;
    gap: 16px;
  }

  .brand-service-grid .bsvc-card:last-child {
    grid-column: auto;
  }

  .bsvc-card-media {
    min-height: 160px;
  }

  .bsvc-card-body {
    padding: 22px 20px 26px;
  }

  .brand-contact-details {
    grid-template-columns: 1fr;
    gap: 8px;
  }

  .brand-contact-item {
    padding: 8px 0;
    border-bottom: 1px solid rgba(255, 255, 255, 0.08);
  }

  .brand-contact-item:last-child {
    border-bottom: 0;
  }
}

/* ── End brand page ── */

/* ── Franchise page — premium layout ── */

/* ── Advantage cards with image headers ── */
.franchise-advantage-grid {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 20px;
  margin-top: 6px;
}

.fadv-card {
  display: flex;
  flex-direction: column;
  background: var(--white);
  border: 1px solid rgba(17, 17, 17, 0.06);
  border-radius: var(--radius);
  overflow: hidden;
  box-shadow: 0 22px 70px rgba(17, 17, 17, 0.09);
  transition:
    transform 420ms var(--ease-premium),
    box-shadow 420ms var(--ease-premium),
    border-color 420ms var(--ease-premium);
}

.fadv-card:hover {
  transform: translateY(-8px);
  border-color: rgba(255, 75, 0, 0.14);
  box-shadow: 0 38px 100px rgba(17, 17, 17, 0.15);
}

.fadv-card-media {
  position: relative;
  min-height: 160px;
  background-size: cover;
  background-position: center;
  overflow: hidden;
  transition: transform 700ms var(--ease-premium);
  transform-origin: center;
}

.fadv-card-media::after {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(180deg, transparent 30%, rgba(20, 20, 20, 0.4));
}

.fadv-card:hover .fadv-card-media {
  transform: scale(1.04);
}

.fadv-card-body {
  display: flex;
  flex-direction: column;
  gap: 12px;
  padding: 24px 24px 28px;
  flex: 1;
}

.fadv-card-head {
  display: flex;
  align-items: baseline;
  gap: 14px;
  min-width: 0;
}

.fadv-card-body h3 {
  margin-bottom: 0;
  font-size: 20px;
  line-height: 1.22;
  background: linear-gradient(135deg, var(--red), var(--red-dark));
  -webkit-background-clip: text;
  -webkit-text-fill-color: transparent;
  background-clip: text;
}

.fadv-card-body p {
  color: var(--muted);
  line-height: 1.68;
  margin-bottom: 0;
  font-size: 15px;
}

/* ── Policy panel — dark intro + 2x2 card grid ── */
.franchise-policy-panel {
  display: grid;
  grid-template-columns: minmax(260px, 0.8fr) minmax(0, 1.2fr);
  gap: 0;
  align-items: stretch;
  background: var(--white);
  border: 1px solid rgba(17, 17, 17, 0.06);
  border-radius: var(--radius);
  box-shadow: 0 22px 70px rgba(17, 17, 17, 0.09);
  overflow: hidden;
}

.franchise-policy-intro {
  display: flex;
  flex-direction: column;
  justify-content: center;
  gap: 14px;
  padding: 44px 40px;
  background:
    linear-gradient(135deg, rgba(14, 14, 14, 0.94), rgba(20, 20, 20, 0.76)),
    url("assets/hero-franchise.jpg") 50% 40% / cover no-repeat;
  color: var(--white);
}

.franchise-policy-intro .eyebrow {
  color: #ff7a3d;
  margin-bottom: 0;
}

.franchise-policy-intro h3 {
  color: var(--white);
  margin-bottom: 0;
  font-size: clamp(22px, 2.4vw, 28px);
}

.franchise-policy-intro p {
  color: rgba(255, 255, 255, 0.7);
  margin-bottom: 0;
  line-height: 1.72;
  font-size: 15px;
}

.franchise-policy-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1px;
  background: rgba(17, 17, 17, 0.06);
}

.fpolicy-card {
  position: relative;
  display: flex;
  flex-direction: column;
  gap: 14px;
  padding: 34px 30px 32px 34px;
  background: var(--white);
  transition:
    background 320ms var(--ease-premium),
    box-shadow 320ms var(--ease-premium);
}

.fpolicy-card::before {
  position: absolute;
  top: 30px;
  bottom: 30px;
  left: 0;
  width: 6px;
  content: "";
  background: linear-gradient(180deg, var(--red), var(--red-dark));
  border-radius: 0 999px 999px 0;
}

.fpolicy-card:hover {
  background: #fdfcfa;
  box-shadow: inset 0 0 0 1px rgba(255, 75, 0, 0.08);
}

.fpolicy-card-head {
  display: flex;
  align-items: center;
  gap: 14px;
  min-width: 0;
}

.fpolicy-icon {
  flex: 0 0 auto;
  display: grid;
  place-items: center;
  width: 46px;
  height: 46px;
  color: var(--white);
  background: linear-gradient(135deg, var(--red), var(--red-dark));
  border-radius: var(--radius);
  box-shadow: 0 12px 28px rgba(255, 75, 0, 0.22);
}

.fpolicy-icon svg {
  width: 22px;
  height: 22px;
}

.fpolicy-card h3 {
  margin-bottom: 0;
  font-size: clamp(20px, 2vw, 24px);
  line-height: 1.18;
}

.fpolicy-card p {
  color: var(--muted);
  line-height: 1.68;
  margin-bottom: 0;
  font-size: 15px;
}

/* ── Case cards with image + stats ── */
.franchise-case-grid {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 22px;
  margin-top: 6px;
}

.fcase-card {
  display: flex;
  flex-direction: column;
  background: var(--white);
  border: 1px solid rgba(17, 17, 17, 0.06);
  border-radius: var(--radius);
  overflow: hidden;
  box-shadow: 0 22px 70px rgba(17, 17, 17, 0.09);
  transition:
    transform 420ms var(--ease-premium),
    box-shadow 420ms var(--ease-premium),
    border-color 420ms var(--ease-premium);
}

.fcase-card:hover {
  transform: translateY(-8px);
  border-color: rgba(255, 75, 0, 0.12);
  box-shadow: 0 36px 96px rgba(17, 17, 17, 0.14);
}

.fcase-card-media {
  position: relative;
  min-height: 180px;
  background-size: cover;
  background-position: center;
  overflow: hidden;
  transition: transform 700ms var(--ease-premium);
  transform-origin: center;
}

.fcase-card-media::after {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(180deg, transparent 40%, rgba(20, 20, 20, 0.3));
}

.fcase-card:hover .fcase-card-media {
  transform: scale(1.04);
}

.fcase-card-body {
  display: flex;
  flex-direction: column;
  gap: 0;
  padding: 24px 24px 28px;
  flex: 1;
}

.fcase-card-body .case-tag {
  display: inline-block;
  margin-bottom: 10px;
  padding: 5px 10px;
  background: #f1efea;
  border-radius: 999px;
  color: var(--muted);
  font-size: 13px;
  font-weight: 700;
  align-self: flex-start;
}

.fcase-card-body h3 {
  margin-bottom: 8px;
  font-size: 21px;
}

.fcase-card-body > p {
  color: var(--muted);
  line-height: 1.68;
  margin-bottom: 16px;
  font-size: 15px;
}

.fcase-stats {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
  margin-top: auto;
  padding-top: 16px;
  border-top: 1px solid rgba(17, 17, 17, 0.06);
}

.fcase-stats span {
  display: inline-flex;
  align-items: baseline;
  gap: 3px;
  padding: 5px 10px;
  background: #f8f7f4;
  border-radius: 6px;
  color: var(--muted);
  font-size: 13px;
  font-weight: 600;
}

.fcase-stats strong {
  color: var(--red-dark);
  font-size: 15px;
  font-weight: 800;
}

/* ── Franchise form — two-column layout (reuses coach-form pattern) ── */
.franchise-form {
  display: grid;
  grid-template-columns: 1fr 1.3fr;
  gap: 0;
  align-items: stretch;
  margin-top: 36px;
  padding: 0;
  background: var(--charcoal);
  border-radius: var(--radius);
  color: var(--white);
  overflow: hidden;
}

.franchise-form .lead-form-intro {
  display: flex;
  flex-direction: column;
  justify-content: center;
  gap: 14px;
  padding: 44px 40px;
  background:
    linear-gradient(135deg, rgba(14, 14, 14, 0.92), rgba(20, 20, 20, 0.7)),
    url("assets/hero-franchise.jpg") 50% 30% / cover no-repeat;
}

.franchise-form .lead-form-intro .eyebrow {
  color: #ff7a3d;
  margin-bottom: 0;
}

.franchise-form .lead-form-intro h3 {
  color: var(--white);
  margin-bottom: 0;
  font-size: clamp(22px, 2.5vw, 28px);
}

.franchise-form .lead-form-intro p {
  color: rgba(255, 255, 255, 0.7);
  margin-bottom: 0;
  line-height: 1.7;
  font-size: 15px;
}

.franchise-form .lead-form-body {
  display: flex;
  flex-direction: column;
  gap: 22px;
  padding: 36px 36px 32px;
}

.franchise-form .lead-form-fields {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 16px;
}

.franchise-form .lead-form-fields label {
  display: flex;
  flex-direction: column;
  gap: 7px;
  color: rgba(255, 255, 255, 0.75);
  font-size: 13px;
  font-weight: 700;
}

.franchise-form .lead-form-fields input,
.franchise-form .lead-form-fields select {
  width: 100%;
  min-height: 48px;
  padding: 0 14px;
  background: rgba(255, 255, 255, 0.07);
  border: 1px solid rgba(255, 255, 255, 0.12);
  border-radius: var(--radius);
  color: var(--white);
  font-size: 15px;
  font-weight: 400;
  transition: border-color 240ms var(--ease-premium), background 240ms var(--ease-premium);
}

.franchise-form .lead-form-fields input:focus,
.franchise-form .lead-form-fields select:focus {
  outline: none;
  border-color: var(--red);
  background: rgba(255, 255, 255, 0.1);
}

.franchise-form .lead-form-fields input:hover,
.franchise-form .lead-form-fields select:hover {
  border-color: rgba(255, 255, 255, 0.28);
}

.franchise-form .lead-form-fields option {
  color: var(--ink);
}

.franchise-form .lead-form-footer {
  display: flex;
  align-items: center;
  gap: 16px;
}

.franchise-form .lead-form-footer .button-primary {
  min-width: 160px;
  min-height: 48px;
  font-size: 15px;
}

.franchise-form .lead-form-footer .form-message {
  grid-column: auto;
  min-height: auto;
  font-size: 14px;
  flex: 1;
}

/* ── Franchise page responsive ── */
@media (max-width: 1080px) {
  .franchise-advantage-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 18px;
  }

  .franchise-policy-panel {
    grid-template-columns: 1fr;
  }

  .franchise-policy-intro {
    padding: 32px 28px;
  }

  .franchise-case-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 18px;
  }

  .franchise-case-grid .fcase-card:last-child {
    grid-column: 1 / -1;
  }

  .franchise-form {
    grid-template-columns: 1fr;
  }

  .fadv-card-body {
    padding: 20px 18px 24px;
  }

  .fadv-card-body h3 {
    font-size: 18px;
  }

  .fadv-card-body p {
    font-size: 14px;
  }

  .fpolicy-card {
    padding: 26px 22px;
  }

  .fcase-card-body {
    padding: 20px 20px 24px;
  }

  .fcase-card-body h3 {
    font-size: 19px;
  }

  .franchise-form .lead-form-body {
    padding: 28px 28px 24px;
  }

  .franchise-form .lead-form-intro {
    padding: 32px 28px;
  }

  .franchise-process-track {
    grid-template-columns: repeat(4, minmax(0, 1fr));
    gap: 16px 0;
  }

  .franchise-process-track::before {
    display: none;
  }

  .franchise-policy-highlights {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }
}

@media (max-width: 760px) {
  .franchise-advantage-grid {
    grid-template-columns: 1fr;
    gap: 16px;
  }

  .fadv-card-media {
    min-height: 140px;
  }

  .fadv-card-body {
    padding: 20px 20px 24px;
  }

  .franchise-policy-grid {
    grid-template-columns: 1fr;
  }

  .franchise-policy-intro {
    padding: 28px 20px;
  }

  .fpolicy-card {
    padding: 24px 20px;
  }

  .franchise-case-grid {
    grid-template-columns: 1fr;
    gap: 16px;
  }

  .franchise-case-grid .fcase-card:last-child {
    grid-column: auto;
  }

  .fcase-card-media {
    min-height: 160px;
  }

  .fcase-card-body {
    padding: 20px 20px 24px;
  }

  .fcase-stats {
    gap: 8px;
  }

  .franchise-form .lead-form-fields {
    grid-template-columns: 1fr;
  }

  .franchise-form .lead-form-body {
    padding: 24px 20px;
  }

  .franchise-form .lead-form-intro {
    padding: 28px 20px;
  }

  .franchise-form .lead-form-footer {
    flex-direction: column;
    align-items: stretch;
    gap: 12px;
  }

  .franchise-form .lead-form-footer .button-primary {
    width: 100%;
  }

  .franchise-process-track {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 16px 0;
  }

  .franchise-process-track::before {
    display: none;
  }

  .franchise-step {
    padding-top: 50px;
  }

  .franchise-step-num {
    width: 44px;
    height: 44px;
    font-size: 13px;
  }

  .franchise-policy-highlights {
    grid-template-columns: 1fr 1fr;
    gap: 10px;
  }

  .fph-item {
    padding: 20px 12px 18px;
  }

  .fph-item strong {
    font-size: 24px;
  }

  .fph-item:last-child strong {
    font-size: 20px;
  }

  .fph-item span {
    font-size: 12px;
  }

  .faq-item summary {
    padding: 16px 18px;
    font-size: 15px;
  }

  .faq-item p {
    padding: 0 18px 18px;
    font-size: 14px;
  }
}

/* ── Franchise process timeline ── */
.franchise-process {
  background: var(--white);
}

.franchise-process-track {
  display: grid;
  grid-template-columns: repeat(7, minmax(0, 1fr));
  gap: 0;
  position: relative;
  margin-top: 12px;
}

.franchise-process-track::before {
  content: "";
  position: absolute;
  top: 26px;
  left: 4%;
  right: 4%;
  height: 3px;
  background: linear-gradient(90deg, var(--red), rgba(255, 75, 0, 0.18));
  border-radius: 999px;
  z-index: 0;
}

.franchise-step {
  display: flex;
  flex-direction: column;
  align-items: center;
  text-align: center;
  position: relative;
  padding-top: 56px;
}

.franchise-step-num {
  position: absolute;
  top: 0;
  display: grid;
  place-items: center;
  width: 52px;
  height: 52px;
  background: var(--white);
  border: 3px solid rgba(255, 75, 0, 0.25);
  border-radius: 50%;
  color: var(--red);
  font-size: 15px;
  font-weight: 900;
  z-index: 1;
  transition: background 300ms ease, color 300ms ease, border-color 300ms ease;
}

.franchise-step:hover .franchise-step-num {
  background: var(--red);
  color: var(--white);
  border-color: var(--red);
}

.franchise-step-highlight .franchise-step-num {
  background: var(--red);
  color: var(--white);
  border-color: var(--red);
  box-shadow: 0 4px 20px rgba(255, 75, 0, 0.35);
}

.franchise-step-content {
  padding: 14px 8px 16px;
}

.franchise-step-content strong {
  display: block;
  margin-bottom: 4px;
  font-size: 15px;
  color: var(--ink);
}

.franchise-step-content p {
  margin: 0;
  color: var(--muted);
  font-size: 13px;
  line-height: 1.5;
}

/* ── Franchise policy — key data highlights bar ── */
.franchise-policy-highlights {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 16px;
  margin-bottom: 28px;
}

.fph-item {
  display: flex;
  flex-direction: column;
  align-items: center;
  text-align: center;
  gap: 6px;
  padding: 28px 16px 24px;
  background: var(--white);
  border: 1px solid rgba(17, 17, 17, 0.06);
  border-radius: var(--radius);
  box-shadow: 0 12px 40px rgba(17, 17, 17, 0.06);
  transition: transform 360ms var(--ease-premium), box-shadow 360ms var(--ease-premium);
}

.fph-item:hover {
  transform: translateY(-4px);
  box-shadow: 0 20px 60px rgba(17, 17, 17, 0.1);
}

.fph-item strong {
  font-size: clamp(28px, 3vw, 38px);
  line-height: 1;
  background: linear-gradient(135deg, var(--red), var(--red-dark));
  -webkit-background-clip: text;
  -webkit-text-fill-color: transparent;
  background-clip: text;
}

.fph-item:last-child strong {
  font-size: clamp(24px, 2.55vw, 32px);
  letter-spacing: -0.02em;
}

.fph-item em {
  font-style: normal;
  font-size: 0.5em;
  font-weight: 700;
}

.fph-item span {
  color: var(--muted);
  font-size: 14px;
  font-weight: 600;
}

/* ── Franchise policy CTA button in dark panel ── */
.franchise-policy-cta {
  display: inline-flex;
  align-self: flex-start;
  margin-top: 8px;
}

/* ── Franchise FAQ ── */
.franchise-faq-list {
  display: grid;
  gap: 12px;
  max-width: 880px;
  margin: 0 auto;
}

.faq-item {
  background: var(--white);
  border: 1px solid rgba(17, 17, 17, 0.06);
  border-radius: var(--radius);
  overflow: hidden;
  box-shadow: 0 8px 28px rgba(17, 17, 17, 0.05);
  transition: box-shadow 320ms var(--ease-premium), border-color 320ms var(--ease-premium);
}

.faq-item[open] {
  border-color: rgba(255, 75, 0, 0.15);
  box-shadow: 0 12px 40px rgba(17, 17, 17, 0.08);
}

.faq-item summary {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 16px;
  padding: 20px 24px;
  cursor: pointer;
  font-size: 16px;
  font-weight: 700;
  color: var(--ink);
  list-style: none;
  transition: color 240ms ease;
}

.faq-item summary::-webkit-details-marker {
  display: none;
}

.faq-item summary::after {
  content: "+";
  flex-shrink: 0;
  display: grid;
  place-items: center;
  width: 28px;
  height: 28px;
  background: #f1efea;
  border-radius: 50%;
  color: var(--muted);
  font-size: 18px;
  font-weight: 400;
  transition: background 240ms ease, color 240ms ease, transform 240ms ease;
}

.faq-item[open] summary::after {
  content: "-";
  background: var(--red);
  color: var(--white);
}

.faq-item summary:hover {
  color: var(--red);
}

.faq-item p {
  padding: 0 24px 22px;
  margin: 0;
  color: var(--muted);
  font-size: 15px;
  line-height: 1.78;
}

/* ── End franchise page ── */

/* ── Consumer page — premium layout ── */

/* Store finder section with subtle dark accent */
.consumer-finder {
  position: relative;
}

.consumer-finder .store-finder-panel {
  display: grid;
  gap: 22px;
}

.consumer-finder .store-filter-bar {
  display: grid;
  grid-template-columns: minmax(260px, 0.75fr) minmax(0, 1.25fr);
  gap: clamp(24px, 4vw, 56px);
  align-items: center;
  padding: 0;
  background: var(--white);
  border: 1px solid rgba(17, 17, 17, 0.06);
  border-radius: var(--radius);
  box-shadow: 0 22px 70px rgba(17, 17, 17, 0.09);
  overflow: hidden;
}

.consumer-finder .store-filter-copy {
  display: flex;
  flex-direction: column;
  justify-content: center;
  gap: 6px;
  padding: 36px 36px 36px 40px;
  background:
    linear-gradient(135deg, rgba(20, 20, 20, 0.94), rgba(20, 20, 20, 0.78)),
    url("assets/hero-consumer.jpg") 60% 40% / cover no-repeat;
  color: var(--white);
  min-height: 100%;
}

.consumer-finder .store-filter-copy .eyebrow {
  color: #ff7a3d;
  margin-bottom: 0;
}

.consumer-finder .store-filter-copy h3 {
  color: var(--white);
  margin-bottom: 4px;
  font-size: clamp(20px, 2.2vw, 26px);
}

.consumer-finder .store-filter-copy .tool-note {
  color: rgba(255, 255, 255, 0.65);
  margin-top: 0;
  font-size: 14px;
}

.consumer-finder .store-filter-controls {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 12px;
  align-items: end;
  padding: 32px 36px 32px 0;
  min-width: 0;
}

.consumer-finder .store-filter-controls .field-label {
  font-size: 13px;
  font-weight: 700;
}

.consumer-finder .store-filter-controls .select-input {
  min-height: 48px;
  border-radius: 6px;
  transition: border-color 240ms var(--ease-premium), box-shadow 240ms var(--ease-premium);
}

.consumer-finder .store-filter-controls .select-input:focus {
  outline: none;
  border-color: var(--red);
  box-shadow: 0 0 0 3px rgba(255, 75, 0, 0.1);
}

.consumer-finder .locate-button {
  width: 48px;
  height: 48px;
  transition: background 240ms var(--ease-premium), transform 240ms var(--ease-premium);
}

.consumer-finder .locate-button:hover {
  background: var(--red);
  color: var(--white);
  border-color: var(--red);
  transform: translateY(-2px);
}

/* Store list — enhanced cards */
.consumer-finder .store-list {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 18px;
}

/* ── Feature cards with image headers ── */
.consumer-feature-grid {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 22px;
  margin-top: 6px;
}

.feature-card {
  display: flex;
  flex-direction: column;
  background: var(--white);
  border: 1px solid rgba(17, 17, 17, 0.06);
  border-radius: var(--radius);
  overflow: hidden;
  box-shadow: 0 22px 70px rgba(17, 17, 17, 0.09);
  transition:
    transform 420ms var(--ease-premium),
    box-shadow 420ms var(--ease-premium),
    border-color 420ms var(--ease-premium);
}

.feature-card:hover {
  transform: translateY(-8px);
  border-color: rgba(255, 75, 0, 0.14);
  box-shadow: 0 38px 100px rgba(17, 17, 17, 0.15);
}

.feature-card-media {
  position: relative;
  min-height: 200px;
  background-size: cover;
  background-position: center;
  overflow: hidden;
}

.feature-card-media::after {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(180deg, transparent 40%, rgba(20, 20, 20, 0.35));
  transition: opacity 500ms var(--ease-premium);
}

.feature-card:hover .feature-card-media::after {
  opacity: 0.6;
}

.feature-card:hover .feature-card-media {
  /* zoom handled via inner transform */
}

.feature-card-media {
  transition: transform 700ms var(--ease-premium);
  transform-origin: center;
}

.feature-card:hover .feature-card-media {
  transform: scale(1.04);
}

.feature-card-body {
  display: flex;
  flex-direction: column;
  gap: 0;
  padding: 28px 28px 32px;
  flex: 1;
}

.feature-card-body .card-icon {
  margin-bottom: 18px;
  transition: transform 360ms var(--ease-premium), box-shadow 360ms var(--ease-premium);
}

.feature-card:hover .feature-card-body .card-icon {
  transform: translateY(-3px);
  box-shadow: 0 8px 20px rgba(0, 0, 0, 0.08);
}

.feature-card-body h3 {
  margin-bottom: 10px;
  font-size: 21px;
}

.feature-card-body p {
  color: var(--muted);
  line-height: 1.72;
  margin-bottom: 0;
}

/* ── Showcase cards — large image + text side-by-side ── */
.consumer-showcase-section {
  position: relative;
}

.consumer-showcase-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 22px;
  margin-top: 6px;
}

.showcase-card {
  display: grid;
  grid-template-columns: 1.15fr 1fr;
  background: var(--white);
  border: 1px solid rgba(17, 17, 17, 0.06);
  border-radius: var(--radius);
  overflow: hidden;
  box-shadow: 0 22px 70px rgba(17, 17, 17, 0.09);
  transition:
    transform 420ms var(--ease-premium),
    box-shadow 420ms var(--ease-premium),
    border-color 420ms var(--ease-premium);
}

.showcase-card:hover {
  transform: translateY(-6px);
  border-color: rgba(255, 75, 0, 0.12);
  box-shadow: 0 36px 96px rgba(17, 17, 17, 0.14);
}

.showcase-card-media {
  position: relative;
  min-height: 280px;
  background-image: url("assets/content-strength.jpg");
  background-size: cover;
  overflow: hidden;
  transition: transform 700ms var(--ease-premium);
  transform-origin: center;
}

.showcase-card:hover .showcase-card-media {
  transform: scale(1.045);
  filter: saturate(1.06) contrast(1.03);
}

.showcase-card-media::after {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(90deg, transparent 60%, rgba(0, 0, 0, 0.12));
}

.showcase-photo-card {
  grid-template-columns: 1fr;
  padding: 10px;
}

.showcase-photo-card .showcase-card-media {
  min-height: 280px;
  height: 100%;
}

.showcase-photo-card .showcase-card-media::after {
  background: linear-gradient(180deg, transparent 58%, rgba(0, 0, 0, 0.16));
}

.showcase-photo-mosaic {
  display: grid;
  grid-template-columns: 1.35fr 1fr 1fr;
  grid-template-rows: repeat(2, minmax(0, 1fr));
  gap: 8px;
  min-height: 260px;
  height: 100%;
}

.showcase-photo-mosaic img {
  display: block;
  width: 100%;
  height: 100%;
  min-width: 0;
  min-height: 0;
  object-fit: cover;
  border-radius: 6px;
  cursor: zoom-in;
  transition: transform 700ms var(--ease-premium), filter 700ms var(--ease-premium);
}

.showcase-photo-mosaic img:focus-visible {
  outline: 3px solid rgba(255, 75, 0, 0.85);
  outline-offset: 3px;
}

.showcase-photo-mosaic .mosaic-main {
  grid-row: 1 / span 2;
}

.showcase-photo-card:hover .showcase-photo-mosaic img {
  filter: saturate(1.06) contrast(1.03);
}

.showcase-photo-card:hover .showcase-photo-mosaic img:hover {
  transform: scale(1.04);
}

.showcase-card-body {
  display: flex;
  flex-direction: column;
  justify-content: center;
  gap: 0;
  padding: 32px 32px 36px;
}

.showcase-card-body h3 {
  margin-bottom: 12px;
  font-size: 22px;
}

.showcase-card-body p {
  color: var(--muted);
  line-height: 1.72;
  margin-bottom: 20px;
}

/* ── Consumer page responsive ── */
@media (max-width: 1080px) {
  .consumer-finder .store-filter-bar {
    grid-template-columns: 1fr;
  }

  .consumer-finder .store-filter-copy {
    padding: 28px 28px;
    min-height: auto;
  }

  .consumer-finder .store-filter-controls {
    padding: 0 28px 28px;
    grid-template-columns: repeat(3, minmax(0, 1fr));
  }

  .consumer-finder .store-list {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .consumer-feature-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 18px;
  }

  .showcase-card {
    grid-template-columns: 1fr 1fr;
  }

  .showcase-photo-card {
    grid-template-columns: 1fr;
  }

  .showcase-photo-mosaic {
    width: 100%;
  }

  .showcase-card-body {
    padding: 24px 22px 28px;
  }

  .showcase-card-body h3 {
    font-size: 19px;
  }

  .consumer-showcase-grid {
    gap: 18px;
  }
}

@media (max-width: 760px) {
  .consumer-finder .store-filter-bar {
    border-radius: var(--radius);
  }

  .consumer-finder .store-filter-copy {
    padding: 24px 20px;
  }

  .consumer-finder .store-filter-controls {
    padding: 0 20px 24px;
    grid-template-columns: minmax(0, 1fr);
    gap: 10px;
  }

  .consumer-finder .locate-button {
    width: 100%;
  }

  .consumer-finder .store-list {
    grid-template-columns: 1fr;
  }

  .consumer-feature-grid {
    grid-template-columns: 1fr;
    gap: 16px;
  }

  .consumer-feature-grid .feature-card:last-child {
    grid-column: auto;
  }

  .feature-card-media {
    min-height: 160px;
  }

  .feature-card-body {
    padding: 22px 20px 26px;
  }

  .consumer-showcase-grid {
    grid-template-columns: 1fr;
    gap: 16px;
  }

  .showcase-card {
    grid-template-columns: 1fr;
  }

  .showcase-card-media {
    min-height: 200px;
  }

  .showcase-photo-card .showcase-card-media {
    min-height: 240px;
  }

  .showcase-photo-mosaic {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    grid-auto-rows: 124px;
    grid-template-rows: none;
    min-height: auto;
  }

  .showcase-photo-mosaic .mosaic-main {
    grid-column: 1 / -1;
    grid-row: auto;
    min-height: 190px;
  }

  .showcase-card-body {
    padding: 22px 20px 26px;
  }
}

/* ── End consumer page ── */

/* ── Requirement alignment additions ── */
.page-hero .hero-actions {
  margin-top: 24px;
}

.stats-band {
  min-height: 100svh;
}

.stats-band .stats-grid {
  grid-template-columns: repeat(3, minmax(0, 1fr));
}

.stat-item {
  display: flex;
  flex-direction: column;
  justify-content: center;
}

.brand-recognition-grid {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 22px;
}

.recognition-card {
  display: flex;
  flex-direction: column;
  background: var(--white);
  border: 1px solid rgba(17, 17, 17, 0.06);
  border-radius: var(--radius);
  overflow: hidden;
  box-shadow: 0 22px 70px rgba(17, 17, 17, 0.09);
  transition:
    transform 420ms var(--ease-premium),
    box-shadow 420ms var(--ease-premium),
    border-color 420ms var(--ease-premium);
}

.recognition-card:hover {
  transform: translateY(-8px);
  border-color: rgba(255, 75, 0, 0.14);
  box-shadow: 0 38px 100px rgba(17, 17, 17, 0.15);
}

.recognition-card-link {
  color: inherit;
  text-decoration: none;
}

.card-link-label {
  display: inline-flex;
  align-items: center;
  width: fit-content;
  margin-top: 18px;
  color: var(--red);
  font-size: 14px;
  font-weight: 900;
}

.trust-hero {
  background-image:
    linear-gradient(90deg, rgba(17, 17, 17, 0.86), rgba(17, 17, 17, 0.52)),
    url("assets/trust-qualification-cert.jpg");
}

.trust-hero-honor {
  background-image:
    linear-gradient(90deg, rgba(17, 17, 17, 0.86), rgba(17, 17, 17, 0.48)),
    url("assets/trust-honor-chinafit.jpg");
}

.trust-detail-section {
  background:
    radial-gradient(circle at 12% 8%, rgba(255, 75, 0, 0.08), transparent 30%),
    var(--paper);
}

.trust-feature {
  display: grid;
  grid-template-columns: minmax(280px, 0.75fr) minmax(0, 1.25fr);
  gap: 24px;
  align-items: stretch;
  margin-bottom: 24px;
}

.trust-feature-copy,
.trust-feature-media,
.trust-gallery article,
.trust-cta {
  background: var(--white);
  border: 1px solid rgba(17, 17, 17, 0.06);
  border-radius: var(--radius);
  box-shadow: 0 22px 70px rgba(17, 17, 17, 0.08);
}

.trust-feature-copy {
  display: flex;
  flex-direction: column;
  justify-content: center;
  padding: 34px;
}

.trust-feature-copy span {
  margin-bottom: 18px;
  color: var(--red);
  font-size: 48px;
  font-weight: 900;
  line-height: 1;
}

.trust-feature-copy h3,
.trust-gallery h3 {
  margin: 0 0 12px;
  color: var(--ink);
  font-size: 26px;
}

.trust-feature-copy p,
.trust-gallery p,
.trust-cta p {
  margin: 0;
  color: var(--muted);
  line-height: 1.78;
}

.trust-feature-media {
  margin: 0;
  overflow: hidden;
}

.trust-feature-media img,
.trust-gallery img {
  display: block;
  width: 100%;
  height: 100%;
  object-fit: cover;
}

.trust-feature-media img {
  min-height: 420px;
}

.trust-gallery {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 22px;
}

.trust-gallery-two {
  grid-template-columns: repeat(2, minmax(0, 1fr));
}

.trust-gallery article {
  overflow: hidden;
}

.trust-gallery article img {
  height: 260px;
}

.trust-gallery-two article img {
  height: 320px;
  object-fit: contain;
  background: #f7f3ef;
}

.trust-gallery article div {
  padding: 26px;
}

.trust-honor-grid {
  grid-template-columns: repeat(4, minmax(0, 1fr));
}

.trust-honor-grid article img {
  height: 240px;
  object-fit: contain;
  background: #f5f3ef;
}

.trust-cta {
  margin-top: 24px;
  padding: 34px;
}

.trust-cta h2 {
  margin-bottom: 12px;
  font-size: clamp(28px, 4vw, 44px);
}

.trust-cta .button {
  margin-top: 24px;
}

.media-news-section {
  background:
    radial-gradient(circle at 80% 10%, rgba(255, 75, 0, 0.08), transparent 28%),
    var(--paper);
}

.media-news-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 18px;
}

.media-news-status {
  grid-column: 1 / -1;
  padding: 34px;
  background: var(--white);
  border: 1px dashed rgba(17, 17, 17, 0.16);
  border-radius: var(--radius);
  color: var(--muted);
  font-size: 16px;
  line-height: 1.7;
}

.media-news-card {
  min-height: 220px;
  padding: 30px;
  background: var(--white);
  border: 1px solid rgba(17, 17, 17, 0.06);
  border-radius: var(--radius);
  box-shadow: 0 22px 70px rgba(17, 17, 17, 0.08);
  display: flex;
  flex-direction: column;
  justify-content: space-between;
}

.media-news-card-featured {
  grid-column: 1 / -1;
  min-height: 260px;
  background:
    linear-gradient(135deg, rgba(17, 17, 17, 0.78), rgba(17, 17, 17, 0.35)),
    url("assets/content-brand-interior.jpg") center / cover no-repeat;
  color: var(--white);
}

.media-news-meta {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 14px;
  margin-bottom: 24px;
  color: var(--red);
  font-size: 14px;
  font-weight: 900;
}

.media-news-card-featured .media-news-meta {
  color: rgba(255, 255, 255, 0.82);
}

.media-news-card h3 {
  max-width: 760px;
  margin: 0 0 24px;
  color: var(--ink);
  font-size: clamp(24px, 3vw, 36px);
  line-height: 1.25;
}

.media-news-card:not(.media-news-card-featured) h3 {
  font-size: 22px;
}

.media-news-card-featured h3 {
  color: var(--white);
}

.media-news-card a {
  width: fit-content;
  color: var(--red);
  font-size: 15px;
  font-weight: 900;
  text-decoration: none;
}

.media-news-card-featured a {
  color: var(--white);
}

.store-address {
  margin: 0 0 12px;
  color: #4e4b45;
  font-size: 14px;
  line-height: 1.55;
}

.consumer-feature-grid {
  grid-template-columns: repeat(2, minmax(0, 1fr));
}

.franchise-support-matrix {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 1px;
  margin-top: 28px;
  background: rgba(17, 17, 17, 0.08);
  border: 1px solid rgba(17, 17, 17, 0.08);
  border-radius: var(--radius);
  overflow: hidden;
  box-shadow: 0 22px 70px rgba(17, 17, 17, 0.08);
}

.franchise-support-matrix article {
  min-height: 150px;
  padding: 24px;
  background: var(--white);
}

.franchise-support-matrix strong,
.franchise-support-matrix span {
  display: block;
}

.franchise-support-matrix strong {
  margin-bottom: 12px;
  color: var(--red-dark);
  font-size: 18px;
}

.franchise-support-matrix span {
  color: var(--muted);
  line-height: 1.68;
}

.coach-support-grid {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 18px;
}

.coach-support-grid article {
  min-height: 250px;
  padding: 28px 24px;
  background: var(--white);
  border: 1px solid rgba(17, 17, 17, 0.06);
  border-radius: var(--radius);
  box-shadow: 0 22px 70px rgba(17, 17, 17, 0.09);
}

.coach-support-grid h3 {
  margin-bottom: 10px;
}

.coach-support-grid p {
  margin-bottom: 0;
  color: var(--muted);
  line-height: 1.72;
}

.consumer-coach-team .coach-support-grid {
  grid-template-columns: repeat(3, minmax(0, 1fr));
}

.consumer-coach-team .coach-support-grid h3 {
  color: var(--red);
}

@media (max-width: 1080px) {
  .stats-band .stats-grid,
  .franchise-support-matrix,
  .coach-support-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .consumer-coach-team .coach-support-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .brand-recognition-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .brand-recognition-grid .recognition-card:last-child {
    grid-column: 1 / -1;
  }

  .trust-feature {
    grid-template-columns: 1fr;
  }

  .trust-honor-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

}

@media (max-width: 760px) {
  .stats-band {
    min-height: auto;
  }

  .stats-band .stats-grid,
  .brand-recognition-grid,
  .franchise-support-matrix,
  .coach-support-grid {
    grid-template-columns: 1fr;
  }

  .consumer-coach-team .coach-support-grid {
    grid-template-columns: 1fr;
  }

  .brand-recognition-grid .recognition-card:last-child {
    grid-column: auto;
  }

  .franchise-support-matrix article,
  .coach-support-grid article {
    min-height: auto;
    padding: 22px 20px;
  }

  .media-news-grid {
    grid-template-columns: 1fr;
  }

  .media-news-card,
  .media-news-card-featured {
    min-height: auto;
    padding: 24px 22px;
  }

  .media-news-card h3,
  .media-news-card:not(.media-news-card-featured) h3 {
    font-size: 21px;
  }

  .media-news-meta {
    align-items: flex-start;
    flex-direction: column;
    gap: 6px;
  }

  .trust-gallery,
  .trust-gallery-two,
  .trust-honor-grid {
    grid-template-columns: 1fr;
  }

  .trust-feature-copy,
  .trust-gallery article div,
  .trust-cta {
    padding: 24px 20px;
  }

  .trust-feature-media img {
    min-height: 260px;
  }

  .trust-gallery article img,
  .trust-honor-grid article img {
    height: 220px;
  }
}

/* ════════════════════════════════════════════
   Home page — enhanced modules (2026-06-12)
   ════════════════════════════════════════════ */

/* sr-only utility */
.sr-only {
  position: absolute; width: 1px; height: 1px;
  padding: 0; margin: -1px; overflow: hidden;
  clip: rect(0,0,0,0); white-space: nowrap; border: 0;
}

/* ── Home stats band ── */
.home-stats-band {
  background: var(--ink);
  padding: 36px 0;
}
.home-stats-grid {
  max-width: 960px;
  margin: 0 auto;
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 20px;
  text-align: center;
}
.home-stat strong {
  display: block;
  font-size: 36px;
  color: var(--red);
  font-weight: 800;
  line-height: 1.1;
}
.home-stat span {
  display: block;
  margin-top: 4px;
  color: rgba(255,255,255,.7);
  font-size: 13px;
  letter-spacing: .02em;
}

/* ── Home service cards ── */
.home-services { padding-top: 60px; padding-bottom: 60px; }
.home-service-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 24px;
  margin-top: 10px;
}
.home-service-card {
  display: flex;
  flex-direction: column;
  background: var(--white);
  border: 1px solid rgba(17,17,17,.06);
  border-radius: var(--radius);
  overflow: hidden;
  text-decoration: none;
  color: inherit;
  transition: transform .25s, box-shadow .25s;
}
.home-service-card:hover {
  transform: translateY(-4px);
  box-shadow: 0 12px 32px rgba(0,0,0,.08);
}
.home-service-media {
  height: 180px;
  background: center/cover no-repeat var(--grey-100);
}
.home-service-body {
  padding: 24px 22px 26px;
  flex: 1;
  display: flex;
  flex-direction: column;
}
.home-service-tag {
  display: inline-block;
  font-size: 11px;
  font-weight: 700;
  letter-spacing: .04em;
  text-transform: uppercase;
  color: var(--red);
  margin-bottom: 8px;
}
.home-service-body h3 {
  font-size: 18px;
  margin-bottom: 8px;
  color: var(--ink);
}
.home-service-body p {
  font-size: 14px;
  color: var(--muted);
  line-height: 1.65;
  flex: 1;
}
.home-service-link {
  display: inline-block;
  margin-top: 14px;
  font-size: 13px;
  font-weight: 600;
  color: var(--red);
}

#promise-title {
  white-space: nowrap;
}

/* ── Home promise grid ── */
.home-promise-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 22px;
  margin-top: 10px;
}
.home-promise-item {
  text-align: center;
  padding: 28px 16px;
  background: var(--white);
  border-radius: var(--radius);
  border: 1px solid rgba(17,17,17,.06);
}
.home-promise-icon {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  width: 48px;
  height: 48px;
  border-radius: 50%;
  background: rgba(74,222,128,.1);
  color: #16a34a;
  margin-bottom: 12px;
}
.home-promise-icon svg { width: 24px; height: 24px; }
.home-promise-item strong {
  display: block;
  font-size: 16px;
  margin-bottom: 6px;
  color: var(--ink);
}
.home-promise-item p {
  font-size: 13px;
  color: var(--muted);
  line-height: 1.6;
}

/* ── Home recognition strip ── */
.home-recognition-strip {
  display: flex;
  flex-wrap: wrap;
  gap: 14px;
  margin-top: 10px;
}
.home-recog-item {
  flex: 1 1 200px;
  display: flex;
  align-items: center;
  gap: 10px;
  padding: 16px 20px;
  background: var(--white);
  border-radius: var(--radius);
  border: 1px solid rgba(17,17,17,.06);
  font-size: 14px;
  color: var(--ink);
}
.home-recog-badge {
  flex-shrink: 0;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  min-width: 40px;
  padding: 4px 8px;
  font-size: 11px;
  font-weight: 700;
  background: var(--ink);
  color: var(--white);
  border-radius: 4px;
  letter-spacing: .03em;
}

/* ── Home CTA banner ── */
.home-cta-banner {
  background: var(--ink);
  padding: 52px 0;
}
.home-cta-inner {
  max-width: 960px;
  margin: 0 auto;
  padding: 0 24px;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 32px;
}
.home-cta-text h2 {
  font-size: 26px;
  color: var(--white);
  margin-bottom: 6px;
}
.home-cta-text p {
  color: rgba(255,255,255,.65);
  font-size: 14px;
}
.home-cta-actions {
  display: flex;
  gap: 12px;
  flex-shrink: 0;
}

/* ════════════════════════════════════════════
   Consumer page — enhanced modules (2026-06-12)
   ════════════════════════════════════════════ */

/* ── Pricing comparison ── */
.consumer-pricing { padding-top: 60px; padding-bottom: 60px; }
.consumer-pricing-table {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 28px;
  max-width: 800px;
  margin: 10px auto 0;
}
.pricing-col {
  background: var(--white);
  border: 1px solid rgba(17,17,17,.08);
  border-radius: var(--radius);
  padding: 32px 28px;
  display: flex;
  flex-direction: column;
  transition:
    transform 320ms var(--ease-premium),
    border-color 320ms var(--ease-premium),
    box-shadow 320ms var(--ease-premium);
}
.pricing-col-pro {
  border-color: var(--red);
  box-shadow: 0 0 0 1px var(--red);
  position: relative;
}
.pricing-col:hover,
.pricing-col:focus-within {
  transform: translateY(-6px);
  border-color: var(--red);
  box-shadow: 0 0 0 1px var(--red), 0 24px 70px rgba(255, 75, 0, 0.12);
}

.pricing-col .button-light {
  transition:
    transform 240ms var(--ease-premium),
    color 240ms var(--ease-premium),
    background 240ms var(--ease-premium),
    border-color 240ms var(--ease-premium),
    box-shadow 240ms var(--ease-premium);
}

.pricing-col:hover .button-light,
.pricing-col:focus-within .button-light {
  color: var(--white);
  background: var(--red);
  border-color: var(--red);
  box-shadow: 0 14px 34px rgba(255, 75, 0, 0.22);
}

.pricing-col:hover .button-light::before,
.pricing-col:focus-within .button-light::before {
  transform: translateX(100%);
}

.consumer-pricing-table:hover .pricing-col:not(:hover):not(:focus-within) {
  transform: none;
  border-color: rgba(17, 17, 17, 0.08);
  box-shadow: none;
}

.consumer-pricing-table:hover .pricing-col:not(:hover):not(:focus-within) .button-primary,
.consumer-pricing-table:hover .pricing-col:not(:hover):not(:focus-within) .button-light {
  color: var(--ink);
  background: var(--white);
  border-color: rgba(17, 17, 17, 0.1);
  box-shadow: none;
}

.consumer-pricing-table:hover .pricing-col:hover .button-primary,
.consumer-pricing-table:hover .pricing-col:focus-within .button-primary {
  color: var(--white);
  background: var(--red);
  border-color: var(--red);
  box-shadow: 0 14px 34px rgba(255, 75, 0, 0.22);
}
.pricing-col-head {
  text-align: center;
  margin-bottom: 24px;
  position: relative;
}
.pricing-col-head h3 {
  font-size: 20px;
  color: var(--ink);
  margin-bottom: 8px;
}
.pricing-amount strong {
  font-size: 48px;
  font-weight: 800;
  color: var(--ink);
  line-height: 1;
}
.pricing-amount span {
  font-size: 16px;
  color: var(--muted);
  margin-left: 2px;
}
.pricing-badge {
  position: static;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  margin-bottom: 10px;
  background: var(--red);
  color: var(--white);
  font-size: 12px;
  font-weight: 700;
  line-height: 1;
  padding: 6px 16px;
  border-radius: 20px;
}
.pricing-features {
  list-style: none;
  padding: 0;
  margin: 0 0 24px;
  flex: 1;
}
.pricing-features li {
  padding: 8px 0;
  font-size: 14px;
  border-bottom: 1px solid rgba(17,17,17,.04);
  display: flex;
  align-items: center;
  gap: 8px;
}
.pricing-features li::before {
  flex-shrink: 0;
  width: 18px;
  height: 18px;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  border-radius: 50%;
  font-size: 11px;
  font-weight: 700;
}
.pricing-yes { color: var(--ink); }
.pricing-yes::before {
  content: "✓";
  background: rgba(74,222,128,.15);
  color: #16a34a;
}
.pricing-no { color: var(--muted); }
.pricing-no::before {
  content: "—";
  background: rgba(17,17,17,.05);
  color: var(--muted);
}

/* ── Consumer benefits grid ── */
.consumer-benefits .section-heading {
  max-width: 760px;
}

.consumer-benefits #benefits-title {
  max-width: 720px;
  font-size: clamp(38px, 5vw, 58px);
  line-height: 1.08;
}

.consumer-benefits-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 22px;
  margin-top: 10px;
}
.consumer-benefit-item {
  padding: 26px 22px;
  background: var(--white);
  border-radius: var(--radius);
  border: 1px solid rgba(17,17,17,.06);
}
.cbi-icon {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  width: 44px;
  height: 44px;
  border-radius: 10px;
  background: rgba(255,75,0,.08);
  color: var(--red);
  margin-bottom: 12px;
}
.cbi-icon svg { width: 22px; height: 22px; }
.consumer-benefit-item strong {
  display: block;
  font-size: 16px;
  color: var(--ink);
  margin-bottom: 4px;
}
.consumer-benefit-item p {
  font-size: 13px;
  color: var(--muted);
  line-height: 1.6;
}

/* ── Consumer FAQ ── */
.consumer-faq { padding-top: 50px; padding-bottom: 50px; }
.consumer-faq-list {
  max-width: 780px;
  margin: 10px auto 0;
  display: flex;
  flex-direction: column;
  gap: 10px;
}
.consumer-faq-list .faq-item {
  background: var(--white);
  border: 1px solid rgba(17,17,17,.06);
  border-radius: var(--radius);
  padding: 0;
  overflow: hidden;
}
.consumer-faq-list .faq-item summary {
  padding: 16px 22px;
  font-size: 15px;
  font-weight: 600;
  color: var(--ink);
  cursor: pointer;
  list-style: none;
  display: flex;
  align-items: center;
  justify-content: space-between;
}
.consumer-faq-list .faq-item summary::-webkit-details-marker { display: none; }
.consumer-faq-list .faq-item summary::after {
  content: "+";
  font-size: 20px;
  font-weight: 400;
  color: var(--muted);
  transition: transform .2s;
}
.consumer-faq-list .faq-item[open] summary::after {
  content: "−";
}
.consumer-faq-list .faq-item p {
  padding: 0 22px 18px;
  font-size: 14px;
  color: var(--muted);
  line-height: 1.7;
  margin: 0;
}

/* ── Coach salary highlight row ── */
.salary-row-highlight {
  background: rgba(255,75,0,.04);
  border-left: 3px solid var(--red);
}
.salary-row-highlight .salary-position {
  color: var(--red);
  font-weight: 700;
}

/* ── Career ladder top rung ── */
.career-rung-top .career-level {
  color: var(--red);
  font-weight: 700;
}

/* ════════════════════════════════════════════
   Responsive — home & consumer additions
   ════════════════════════════════════════════ */
@media (max-width: 1080px) {
  .home-service-grid { grid-template-columns: 1fr; }
  .home-promise-grid { grid-template-columns: repeat(2, 1fr); }
  .home-cta-inner { flex-direction: column; text-align: center; }
  .home-cta-actions { justify-content: center; }
  .consumer-benefits-grid { grid-template-columns: repeat(2, 1fr); }
}

@media (max-width: 760px) {
  .home-stats-grid { grid-template-columns: repeat(2, 1fr); gap: 16px; }
  .home-stat strong { font-size: 28px; }
  .home-promise-grid { grid-template-columns: 1fr; }
  .consumer-pricing-table { grid-template-columns: 1fr; }
  .pricing-amount strong { font-size: 36px; }
  .consumer-benefits .section-heading {
    margin-bottom: 30px;
  }
  .consumer-benefits #benefits-title {
    max-width: 100%;
    font-size: 30px;
    line-height: 1.16;
    white-space: nowrap;
  }
  .consumer-benefits-grid { grid-template-columns: 1fr; }
  .home-recognition-strip { flex-direction: column; }
  .home-cta-actions { flex-direction: column; width: 100%; }
  .home-cta-actions .button { width: 100%; text-align: center; }
}

/* Mobile header: show the four primary page entrances directly */
@media (max-width: 1080px) {
  .site-header {
    grid-template-columns: 1fr;
    align-items: stretch;
    justify-content: stretch;
    gap: 10px;
    padding: 10px 14px 12px;
  }

  .site-header .brand {
    width: fit-content;
  }

  .menu-toggle,
  .header-action {
    display: none;
  }

  .site-nav {
    display: grid;
    grid-template-columns: repeat(4, minmax(0, 1fr));
    gap: 8px;
    width: 100%;
    overflow-x: visible;
    padding: 2px 0 2px;
    color: rgba(255, 255, 255, 0.88);
    font-size: 14px;
    scrollbar-width: none;
    -webkit-overflow-scrolling: touch;
  }

  .site-nav::-webkit-scrollbar {
    display: none;
  }

  .site-nav a {
    min-width: 0;
    padding: 8px 12px;
    border: 1px solid rgba(255, 255, 255, 0.16);
    border-radius: 999px;
    background: rgba(255, 255, 255, 0.07);
    text-align: center;
    line-height: 1;
  }

  .site-nav a::after {
    display: none;
  }

  .site-nav a.is-active {
    color: var(--white);
    background: var(--red);
    border-color: var(--red);
  }
}

@media (max-width: 760px) {
  .site-header {
    min-height: auto;
    padding: 10px 12px 12px;
  }

  .site-header.is-solid {
    min-height: auto;
  }

  .brand-logo {
    width: 48px;
  }

  .brand-wordmark {
    font-size: 25px;
  }

  .site-nav {
    gap: 4px;
    font-size: 12px;
  }

  .site-nav a {
    flex: 1 1 0;
    min-width: 0;
    padding: 8px 6px;
    text-align: center;
  }
}

@media (prefers-reduced-motion: reduce) {
  html {
    scroll-behavior: auto;
  }

  *,
  *::before,
  *::after {
    transition-duration: 0.01ms !important;
    animation-duration: 0.01ms !important;
    animation-iteration-count: 1 !important;
  }

  .hero-content > *,
  .page-hero-content > *,
  .reveal {
    opacity: 1 !important;
    transform: none !important;
  }

}